...News You Can Use
Volume 2, Issue 7
July 2014
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Director's Note 

WCFLS is sponsoring a candidate forum on Monday, August 4 at 7 p.m. at the Waukesha Public Lib
rary. There are six Republican candidates (and no Democrats) seeking the opportunity to represent the citizens in Assembly District 97. That means the primary election--just eight days after our forum-will most likely determine who represents many in our area for at least the next two years. Assembly District 97 includes the southern half of the city of Waukesha, the southwestern portion of the town of Waukesha, the southeastern portion of the town of Genesee and the northeastern portion of the town of Mukwonago. Because state legislators have responsibility and authority for state expenditures for library systems, it's important to WCFLS to have an excellent working relationship with whomever is elected in this district and in *all* the districts in our county.



All six candidates have agreed to participate and we are excited about that! This will be a unique opportunity to hear from and meet the candidates. We'll be asking a couple of questions about libraries because libraries are important to us. This event gives us a chance to tell our story, even if it's no more than sharing the information we sent to the candidates to help them prepare. We also hope this event will give each candidate an excellent opportunity to make their case as to why they should represent the citizens of the district.  


Why is it important to have relationships with elected officials? Many people in the community recognize libraries are an important asset; but there are some who feel that technology has made library services obsolete. Library supporters must actively remind their neighbors, community leaders, and elected officials of the fact that libraries provide important access, great learning opportunities, and serve as invaluable contributors in their communities. One of the best resources I've seen about library advocacy can be found here: http://www.ila.org/advocacy-files/ILA-advocacy-toolkit-013112.pdf. I'd encourage you to check it out-and come to our candidate forum on August 4!


Welcome to New Directors
We would like to welcome new Library Directors Barbara Draeger of New Berlin Public Library and Karla Lang of Big Bend Village Library. More information on Barbara and Karla will be in an upcoming issue of
News You Can Use.
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Continuing Education
Trustee Training Week
A series of webinars taking place at 12:00 p.m. each day from August 18-21, the Wisconsin Trustee Training Week will provide Wisconsin public library trustees new ideas and tools to support the libraries they serve. All sessions will be recorded. For more info and to register, visit Nic Bits, a blog of the Nicolet Federated Library System.

Disability Awareness & Etiquette Training
Free training brought to you by the Waukesha-Ozaukee-Washington Workforce Development Board in partnership with IndependenceFirst.  Wednesday, August 27 or Thursday, September 25 9 a.m.-10 a.m. Learn more (.PDF).

Promoting Your Library in the Digital Age
Live and in-person with Ben Bizzle, Director of Technology, Craighead County Jonesboro (AR) Public Library
Tuesday, September 16 9 a.m.-12 p.m. New Berlin Public Library. More info & registration.

Lead the Revolution: Leading Change by Changing Leaders
Featuring Felton Thomas, Jr., Director, Cleveland (OH) Public Library and Dr. Rachel Rubin, Director, Bexley (OH) Public Library
Monday, October 6 1 p.m.-4 p.m. Franklin Public Library. More info & registration 

Kid's Corner
Fizz, Boom, Read! These performers were caught on video! Miller & Mike, David Stokes, Rhythm & Boom (Heather Poyner). See more WCFLS videos.

Summer Celebration - Summer Library Program Wrap-Up. All childrens and teen library staff are invited to join us for a celebration at Town Hall Library in North Lake on Thursday, August 21 from 9 a.m.-1 p.m. WCFLS will provide the main dish. Please bring a dish to pass. RSVP to Angela at ameyers@wcfls.lib.wi.us or (262) 896-8245. 
Thinkstock illustration by evellade.
Thinkstock illustration by evellade

Growing Wisconsin Readers offers a weekly tip via email subscription. Sign up today!

Marketing Your Library
Get More Retweets on Twitter
  1. Use Hashtags. Tweets with hashtags get 25 percent more retweets than tweets without. 
  2. Keep it Short. Between 71 and 100 characters is ideal. 
  3. Use Links. Put them near the end of the tweet for more retweets. 
  4. Good Content. If you want retweets, create content to serve your audience. 
  5. Best Time to Tweet. Sunday night and after work hours get the most retweets. Ideal? 10 p.m. to 11 p.m. (Source: #Boomsocial)
Now More Access to Free eBooks and Audiobooks  (reduce, reuse, recycle this tidbit)
Look for this symbol to find out if your library has additional copies available
Did you know, your public library offers free access to thousands of eBooks and audiobooks through the shared collection of Wisconsin Digital Library? Now Waukesha County patrons have access to even more titles through the OverDrive Advantage program. We have recently purchased additional eBooks exclusively for our patrons. This includes popular titles by Veronica Roth, Janet Evanovich and John Grisham, and we'll be purchasing more!

Embedded Samples and Digital Discovery
Help your patrons discover the ebooks you offer. Embedded samples can be placed on any website, social media page, or blog to provide users the ability to begin reading a title they may be interested in and then be directed to their library's digital collection to borrow the title. You can use them on your library pages and blogs to draw attention to your digital offerings as well. By searching for titles on overdrive.com, you can access embed codes for eBooks that can be used to increase the visibility of your full collection. Here's a simple guide on how to use the embed codes to get you started. Read more. 
Planning Ahead 
Adult Program Presenters Clearinghouse 
September is National Library Card Sign-Up Month. Download this flyer. 
Hats off to Pewaukee Public Library for adding several performers to this list! This list will become invaluable as libraries in Milwaukee County and Waukesha County continue to add performers and feedback. 
Library Card Sign-up Month - September 2014
Download free graphics (including Facebook cover art!), PSAs and more.
Banned Books Week - September 21-27, 2014 
Banned Books Week, an annual celebration of the freedom to read since 1982, is observed the last week of September. Each year, librarians, booksellers, teachers and countless others take this opportunity to highlight the importance of intellectual freedom and remind us not to take this precious democratic freedom for granted. More info

In the Spotlight


Delafield Public Library Shares its 1000 Books before Kindergarten Success


When WCFLS asked the member libraries to respond with their six-month program numbers, Delafield Public Library (DPL) surprised us by reporting they had not only one, but two, finishers. Jane Oliver-Purton, Head of Youth Services, sat down with Angela at WCFLS to share some of the successes of their program. 

Jane explained how their 1000 Books program is set up. Each participant fills out a registration card which includes the date, child and parent's names, phone and email address. It also includes 25 mark increments the library checks off when reading logs are returned completed, which is how DPL keeps track of progress. Each child receives a pocket folder which includes: program introduction letter, one reading log to record the first 25 books, first 100 book suggestions, YSS early literacy calendar, prizes & incentives list (e.g. at 100 books, child receives a finger puppet), Growing WI Readers brochure and an I'm Reading 1000 Books sticker. 


DPL's program is unique in that they retain the reading logs until the child reaches 1000 books. Why? DPL holds onto the reading logs so they can be returned to the child at the completion of the program as a keepsake. It also prevents the logs from getting damaged or lost. 


As mentioned above, DPL offers rewards & incentives for their participants. For every 25 books read, the child gets a dot to place on the 10 gum ball machines in the children's room. For every 100 books read, the child receives a reward such as a mini stamper (200), gently used book (600), and bubbles (900). 


Jane offered an additional incentive to motivate kids to read. She promised to dye her hair hot pink, purple or bright blue once 100 kids read and turned in their first reading log. The votes were cast and Jane dyed her hair hot pink! 


A few special things DPL does to bring a spark to the program include:  

  • TONS of praise for the child and recognition for the parent/caregiver for giving their little one the best start on learning
  • Quick pick books for the program, many are duplicates from the collection (see photo below)
  • All DPL staff get involved in encouraging families to sign up
  • All toddler story times include an invitation to join the 1000 Books program. Toddler story times always have an early literacy tip written on the white board and is shared with parents/caregivers during story time
  • Posters provided by WCFLS have been widely distributed to doctor and dentist offices and posted throughout the library
  • Provided the local McDonalds with pre-printed advertisements to use as placemats
  • When DPL reaches 200 registered readers (and they are close!), Jane and Judy Becker will go out to lunch with 10-12 randomly selected children at McDonalds
The staff of DPL enjoy offering the 1000 Books before Kindergarten program. Jane added that "it has been a fabulous and easy way to interact with kids and their parents. I feel like I am connecting now, more than ever, with the families of our community." 
Jane Oliver-Purton, Head of Youth Services, Delafield Public Library
Mark Your Calendar
Trustee & Friends Celebration Dinner Featuring Jessie Garcia
October 1, Tuscan Hall Banquet Center, Waukesha
Back in Circulation Again, a national conference for circulation managers and staff, October 6-7, Madison. More info
Sheboygan Children's Book Festival
October 10-12, Sheboygan More info

Wisconsin Library Association (WLA) Conference 
November 4-7, Kalahari Resort & Convention Center in Wisconsin Dells 
Waukesha County Federated Library System
831 N. Grand Avenue #220
Waukesha, WI 53186

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