Will Full-Body VR Like 'Sword Art Online' Ever Be Possible?
The goal of gaming has always been to escape reality. And VR is getting us there gradually. But what about fully immersive experiences that include all the senses, including haptics? We break down the outlook for full-dive VR.
Niantic’s lesser-known Sponsorship Platform positions sponsors’ real-world locations as in-game waypoints. This can result in measurable foot traffic and ringing cash registers. We examine the evidence in this week's Data Dive.
Among the ways that web AR is differentiating itself, it carries dynamic activation, updates and analytics. We break down these three web AR benefits in the latest report excerpt.
AR Briefs, Episode 52: Mobile AR Revenue Outlook - AR...
Though mobile AR continues to be challenged in gaining mainstream traction, there are bright spots. Revenue continues to gain momentum in advertising, commerce, and enterprise productivity. We go behind the numbers in the latest AR Briefs episode.
Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Nreal Light's U.S. expansion, Qualcomm's Quest 2 estimates, and metaverse startup funding.
What will the next year have in store for AR and VR. As we approach 2022, these technologies are on an upswing in key areas like social AR and VR gaming. What will pull ahead? We break it down.
What's driving XR adoption? usage patterns? product strategies? revenues? ARtillery PROanswers these questions with a streamlined intelligence vault filled with data, insights, multimedia, and analyst access. It's all about gaining a knowledge-edge and saving you time.
AR Insider's Thought Leaders program hands its members the keys to the kingdom. You get your own login to write articles for AR Insider any time. We’ll handle the editing, images and amplification.
