The initial goal of the Watch Muskegon Campaign is to enhance the overall image of the Muskegon area and to share positive changes both locally and regionally.
Midway through the three-year campaign, a perception research study was completed and
data shows our efforts are working
As we continue to focus on our three pillars of
Education, Beautification, and Marketing,
we’d like to share how the Watch Muskegon campaign has made an impact throughout Muskegon County and beyond. We will start with