Your LinkedIn summary and headline sections can make quite an impact if done well! This week, we wanted to share some tips on how to update your LinkedIn to make a strong impact on your overall profile as you prepare to graduate.
Got 30 minutes? Draft your own LinkedIn summary, and come up with an eye-catching headline. You can also use online AI tools to brainstorm or refine your initial ideas.
Got an hour?In addition to the two items above, research the LinkedIn summaries of others who have a similar background to you, as well as others who you admire.
Why update my summary when my profile is complete?
Creates a strong first impression: apart from your profile picture and basic profile information, your summary is the first part of your profile that is seen. When your readers look at your summary, they're able to get a sense of your voice and it can set you apart as an interesting person to connect with. If you're still in the middle of recruiting, your summary can make you an interesting candidate; if you're done, your future colleagues can get to know you from your summary.
Gives you a chance to elaborate: if you're in an industry which requires that you do not post information regarding your current role, your LinkedIn summary is a way to differentiate yourself when the rest of your profile may be sparse.
Is your LinkedIn profile...
Engaging, fun, and representative of you? Just like your essays, make sure the summary represents your own voice and story.
Short and sweet? Two short paragraphs is a good length. Also, watch out for technical terms and keywords - try to avoid too many of these unless you want a recruiter to find you based on specific skills.
Memorable? Does your summary tell a story that anyone else could tell (due to the vagueness of details), or does it highlight memorable aspects of your personal story?
Error-free? Read it over to check for any grammar / spelling issues, and ask a classmate or friend to read it over too.
In the first person point-of-view? At the post-MBA stage of your career, it is more common for summaries to be written this way.
Wondering what a LinkedIn summary might look like? Click here for a sample!
Create an eye-catching headline
Your LinkedIn headline is another part of your profile that can leave a lasting impression! Click here for tips on how to create your headline.
Missed a week or two? Click herefor our article archives.
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