Weekly Member Memo - May 27, 2025

The Wine Road Board of Directors held a half day retreat last week (at Trattore Farms) to set some goals, discuss our events and set a timeline for assessments. They also elected their Executive Board:


President - Julie Pedroncelli St. John - Pedroncelli Winery

Vice President - Mari Pagan - Dry Creek Vineyard

Secretary - Helen Sharrocks - Balletto Vineyards

Treasurer - Katie Ambrosi - Wilson Artisan Wineries

Lodging Rep - Aaron Krug - Best Western Dry Creek Inn & The Lodge at Healdsburg


You can always find the Meeting Minutes in the Members section of WineRoad.com, typically they are posted about one week after each meeting.

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HELP US - HELP YOU

Dates / Deadlines / Opportunities


We would love to shoot you a short text message once or twice a month, when we have deadlines you shouldn't miss.


Please sign up below;

Wineries - Winery Contact cell phone


Lodgings - Lodging Contact cell phone

Drink This With That


This month our DTWT blog is all about pairing with Sicilian cuisine.


If you have some great pairing ideas for Sicilian food, share the link to this blog and talk about your pairing idea and your wine.


This is great content for your social sharing and the more you share, it helps get eyes on our blog.

Perfect Wine Country Picnics


This is our newest blog.

If your winery is mentioned, please SHARE the blog link.


If you were not included, please SHARE this post and say, "we also love to have folks picnic at our winery".


We can't always include everyone, but you can still share and help spread the word.

Responsible Beverage Service


We are working with Jerry Jolly to provide the Training via his online course. We have paid for 50 people to take this course - each person will have to pay the $3. fee to the state, in order to register. Instructions in the links.


Use this link for 1st Time Training

Use this link for RENEWAL Training

Use the CODE Wineroad25 - to cover the class cost.

Have any new hires...this is a great training tool.


Now's the time to get your staff trained on all things Wine Road, tourism and Sonona County...they should all be Ambassdors.

It takes about an hour.

Read the study guide, watch the video, take the online quiz.

GET THE PIN!

Want to be a part of this program...

Just log on and add your offer.


We currently have 100 Wine Road Insiders. They pay $100 per year for special offers from YOU. 10% off wine, 2 for 1 tasting, shipping deals or time-sensitive specials.


Click the button to read about it, then log on to the website and hit the Insider link to add YOUR offer.

Our podcast drops a new show every other Thursday.


If you would like to be a guest, please email Liana@wineroad.com


This is another tool we have in our marketing box that helps wine buyers think about Wine Road.


Even if YOU are not on the show, you can still share it. Share if one of your favorite wineries is on the show, or a neighboring winery is on the show, or the winemaker is a friend - etc.

If you missed the annual Wine Road Member Bash, held May 9th - this is a very detailed recap of everything we shared and tons of fun photos. Member Bash Recap

Thank you to our partners along the Wine Road for their financial support.

Wine Road Northern Sonoma County | Wineroad.com

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