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Drink This With That

This month our DTWT blog is all about pairing with Sicilian cuisine.

If you have some great pairing ideas for Sicilian food, share the link to this blog and talk about your pairing idea and your wine.

This is great content for your social sharing and the more you share, it helps get eyes on our blog.

Perfect Wine Country Picnics

This is our newest blog.

If your winery is mentioned, please SHARE the blog link.

If you were not included, please SHARE this post and say, "we also love to have folks picnic at our winery".

We can't always include everyone, but you can still share and help spread the word.

Responsible Beverage Service

We are working with Jerry Jolly to provide the Training via his online course. We have paid for 50 people to take this course - each person will have to pay the $3. fee to the state, in order to register. Instructions in the links.

Use this link for 1st Time Training

Use this link for RENEWAL Training

Use the CODE Wineroad25 - to cover the class cost.

Worth the Read - from WISE Academy

How can a winery mix both Reservations /Seated Tastings and offer something special for Walk-Ins.

Here are some great suggestions from WISE.

Mix Reservations and Walk-Ins

Have any new hires...this is a great training tool.

Now's the time to get your staff trained on all things Wine Road, tourism and Sonona County...they should all be Ambassdors.

It takes about an hour.

Read the study guide, watch the video, take the online quiz.

GET THE PIN!

Want to be a part of this program...

Just log on and add your offer.

We currently have 100 Wine Road Insiders. They pay $100 per year for special offers from YOU. 10% off wine, 2 for 1 tasting, shipping deals or time-sensitive specials.

Click the button to read about it, then log on to the website and hit the Insider link to add YOUR offer.

Our podcast drops a new show every other Thursday.

If you would like to be a guest, please email Liana@wineroad.com

This is another tool we have in our marketing box that helps wine buyers think about Wine Road.

Even if YOU are not on the show, you can still share it. Share if one of your favorite wineries is on the show, or a neighboring winery is on the show, or the winemaker is a friend - etc.

Community Benchmark APRIL numbers

36.4% of wineries have grown their DTC Sales through April 30th.

Overall, year to date DTC Sales were down -5.2% through April 30th across all regions and all wineries.