Weekly Member Memo - Dec. 10, 2024

Help spread the word.

If you are participating, share on social. Tool Kit Here

We have now sold 600 tickets.

Anticipated ticket sales 1800

Do not believe the email below.

NO ONE HAS OUR EVENT BUYER CONTACT INFO.

They do not have our list to sell you - it's FRAUD - ignore and delete.

They even send this email to us at the Wine Road office.

This is currently showing up in most of our participating wineries email boxes.

Holiday Wine Trail & Market

We sold 100 tickets - most on Friday and Saturday morning.

The Wine Trail program is something we are budgeting to put some money behind promoting and building the ticket sales in 2025. With enough marketing, we should be able to get to 200 tickets for each Wine Trail and then build from there. Don't give up on this idea! We're on it.

Introducing our new

Barrel Weekend


Guests can taste...

  • The Past (library wines)
  • The Present (current vintages)
  • The Future (barrel wines)


MARCH 1-2, 2025 | 11:00-4:00

We'd love to have a list of wineries that are also pouring their featured wines on Friday, February 28th!


DEADLINE to sign-up is December 18th (firm)

Details and Registration HERE

If YOU want to be listed, let me know.


We will do some radio interviews in December to officially kick this off, then continue to promote via targeted social and digital ads - heavier after the holidays. We will do paid local radio in 2025 and we have mailed signs to wineries and larger Sonoma County employers, to share with their staff.

We are excited about these new little "mini" signs that promote ALL of the Wine Trails that we will be hosting in 2025.


We will hand these out in January, with little plexi sign holders, when we give out the Winter Wineland supplies.


This will be an easy way to keep your guests in the loop about these affordable tasting events.

It would be GREAT if we could build this program top the point where we sell 400-500 tickets.

On Jan. 6th we will be sending 4000 of these

"SAVE THE DATE postcards, to guests in the greater bay area.


The card lists ALL of the events we have planned for 2025. Hopefully it will go on the fridge of 4000 people as a reminder to head to the Wine Road and #SipSonoma!

Thank you to our partners along the Wine Road for their financial support.

Wine Road Northern Sonoma County | Wineroad.com

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