The commercial equipment leasing and finance industry is based upon trust and integrity. On a daily basis, originators are building relationships with vendors and end-users by being trusted advisors. The most successful originators are forthright; they say what they mean and do what they say. They have a strong business character.
character [kar-ik-ter]: moral or ethical quality:
a person of fine, honorable character.
As financing and leasing professionals we depend upon the character of all stakeholders. The credit process is heavily weighted upon the character of our borrowers and lessees. Does the applicant have an honorable character? Does the borrower meet his obligation in a timely matter? Does the vendor operate ethically? Can the vendor be trusted to deliver the equipment that it has promised?
The industry is deeply rooted in trust, ethics and the character of all parties involved in every transaction. The best assets are generated by originators who embrace character at every level and who attract strong assets because of their personal character. The most successful originators are not tempted by short cuts or corner cutting. They are constantly aware of what is best for their clients, employers, investors, and funders. Their character comes naturally and drives their every move. Long-term success and sustainability are achieved through personal character and the determination to build relationships with others with the same high standards that top originators demand of themselves.
Survive - Thrive - Lead
This "Sales Tip" is provided by Wheeler Business Consulting.