In this week's newsletter:



• Port Hopper to Open in Downtown Astoria
• Bookkeeping And How It Supports Your Business Success
• 6 Tips to an Outstanding Holiday Season
• 17 Tips for Small Business Inventory Management
• Upcoming Small Biz Education: Goal Getting for Business Owners
• Tip of the Week: Invest in Customer Retention
• Leadership Resource: Social Media Marketing in 2024

Port Hopper to Open in Downtown Astoria

Jasmine Lewin, DailyAstorian.com

A gift shop with a global theme is opening its doors and offering customers colorful gifts from around the world.

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Bookkeeping And How It Supports Your Business Success

Melissa Houston, Forbes.com

Building a small business is exciting and requires you to become knowledgeable in many areas, such as marketing, sales, and operations. However, one aspect that many business owners tend to overlook is the value of small business bookkeeping.

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6 Tips to an Outstanding Holiday Season

Ariele Krantzow, OnDeck.com

The holiday season is upon us, but as a business owner, you already know that. For many businesses, this is the most profitable time of year. For some it’s exciting, and for others, it’s a little nerve-wracking.

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17 Tips for Small Business Inventory Management

Abby Jenkins, NetSuite.com

On its surface, the concept of inventory management might seem pretty straightforward — how much stock do we have on hand for each of the products we sell? But it’s much more complicated than that.

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Goal Getting for Business Owners

With Instructor Meredith Richardson, JD

Coach and Facilitator for Overachievers and Superheroes

Monday, January 8th to January 29th, 6:30 to 8:00pm 

Clatsop Community College South County Campus 

1455 N Roosevelt Dr, Seaside, OR

We all have goals we succeed at and goals we fail at, but some of us succeed much more than others. If you are setting goals and not achieving them, it’s time to look at why. What is the difference between the goals you achieve and the goals you fail at? How can you play to your strengths and support your weaknesses so that you can smash your goals?



Join us for this transformative experience and learn how to tap your unlimited potential!

Meredith Richardson, JD, certified hypnotherapist, makes the impossible possible. Women worldwide come to her for individual and group hypnosis and coaching. Meredith also provides trainings and facilitation for businesses, such as the Tillamook Small Business Development Center. She has been published in Newsweek and featured in Authority Magazine, Thrive Global, and The Story Exchange. Click Here to learn more about her or join her FREE Facebook group.

Invest in Customer Retention

First and foremost, you should be investing in customer retention. Your best customers are the ones you already have—they spend an average of 67% more than a new customer. And in a year where budgets are shrinking and consumers are becoming much more selective about where they spend the money they do have, brand trust is going to be a critical deciding factor.

So what does that mean for you? It means making your email and SMS program bulletproof so your communications are timely, valuable, and effective. It means looking into adding a loyalty program to your lineup to reward customers for their purchases. 

How To Approach Social Media Marketing in 2024

Gary Vee