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Accreditation Goal #1: Communication
Last week, I introduced the topic of the Trident Academy SAIS re-accreditation goals. This week we will take a look at our Communication Goal.
As we analyzed our survey results, it was clear that communication is an area for improvement at Trident Academy, as it is at many schools. In our 2020 Southern Association of Independent Schools (SAIS) accreditation school report, we had a communication goal that was met. However, with technology outpacing our plan, we recognized the need to update the goal and continue the work.
SAIS goals are structured to include four elements: Profile (Where is the school now in relation to the goal?), Vision (What does the school hope to achieve?), Plan (What are the steps the school must take to accomplish the goal?), and Results (How will the school know they’ve accomplished the goal?).
Here is an abbreviated excerpt from our school report for this goal:
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PROFILE: What is the current state of communication at Trident Academy?
- Trident Academy currently uses a variety of methods to communicate internally and with external stakeholders.
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VISION: What does the school hope to achieve with this goal?
- The school's overall objective is to build a unified, high-trust communication system that ensures all stakeholders receive timely, clear, and relevant information through appropriate channels, leading to increased operational efficiency internally and deeper, more meaningful engagement externally.
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PLAN: What specific steps must the school take to accomplish this goal? Below are the areas Trident has identified to include in the plan; the action items for each are numerous and available for anyone interested in seeing them.
- Internal Communication
- Communication with Current Families
- Communication to the Community at Large
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RESULTS: How will the school determine whether it has reached this goal?
- Measurable and significant improvement in the results of annual communication surveys
- Implementation of an internal communication protocol.
- Implementation of a school-wide style guide.
- Implementation of a marketing and communication plan.
- Measurable increases in admissions inquiries
- Measurable increases in participation in our parent education events and programs.
Goals are important for schools, classrooms, families, and individuals. This time of year, Americans typically set goals or resolutions for the next year. Our accreditation goals have a five-year span. Our communication goal will grow and change with the ever-changing technology associated with communication. We are excited for the challenge and ready to meet it head-on!
Bundle up this weekend! It’s a cold one!
Blessings,
Betsy
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