Tell Us Your Plans for Participating in Sampling Day March 29th, 2017
March 29th is
Whole Grain Sampling Day
and events will be popping up at restaurants, supermarkets, universities and non-profits all over the country. This is the perfect time to draw extra attention to your whole grain products.
If you know you want to get involved, but you're still unsure how to participate, take a look at
these ideas for whole grain manufacturers
and start planning! You can offer giveaways every hour on Facebook and Instagram like Bob's Red Mill, or pass out samples at a local after-school care program and teach kids about whole grains like Upfront Foods is doing. Or, follow in Riceland Foods' footsteps and organize a whole-grain potluck lunch at your office and share pictures and recipes on your social media pages. Let us hear
ideas -- reach out to Kelly Toups (
) with your specifics, and we'll publicize them on our website and on social media.
In addition to manufacturers and restaurants, we already have
105 different grocery stores and 45 colleges and universities
across the country planning Whole Grain Sampling Day events, with new plans and promotions popping up every day. Thank you to the many WGC members (15 and counting!) who are donating product through our supermarket matchmaking service. Many of your products will be featured in recipes or tasting stations at stores like Coborn's, Giant Food, Hy-Vee, Martin's Super Markets, Shop Rite, and Weis Markets.