Did you know that in 2018 the demand for unique corporate event venues rose almost 4%? It is like your favorite teacher who would surprise the students by moving the class outdoors; there is an inherent excitement associated with unique venues.
In a recent article from IAEE (International Association of Exhibitions and Events) we learn some examples of unique venues that event planners might be interested in researching:
Parking Lots
Airplane Hangers
Ball-field
Zoo
Botanical Gardens
National Park
Amusement Park
Rob Hard, from Balance SMB offers this advice about considering outdoor venues for your spring/summer event:
"...be prepared to suggest summer event ideas for your various corporate hospitality events, customer and employee appreciation events, product launches, and even sales meetings."
Most people expect the corporate event to be located in a hotel ballroom, but imagine the anticipation for an event that will take place in a unique location. If your attendees are invited but not required to attend, selecting a unique venue will most certainly increase attendance.
However, before you get too excited, be aware that there are some unique challenges with event planning once you leave the traditional setting:
Weather/Shade
Access to Electricity and Internet
Parking/ Accessibility
Restroom Facilities
Entertainment
Event Design/Signage/Displays
Connect with an Environment Specialist
One of E&E's specialties is the design and building of outdoor displays, kiosks and signage. We understand the unique requirements of an outdoor venue and create our displays with weather resistant materials.
We can help with designing the layout, traffic flow, product placement displays and event banner stands to help create the perfect brand environment.
While there may be more planning to an outdoor corporate event, the unique experience will certainly have your attendees talking about your company for months to come.
Remember, that while your event may be business focused, there is still an opportunity to offer a more relaxed and celebratory vibe to the experience. In an article from
BalanceSMB about the best corporate event venues, we learn:
"The key to having a productive corporate event is to take employees out of their usual work routine. Changing the attire, location, and overall vibe can change their interactions and re-energize staff, even if they are staring at annual report figures all afternoon."
"While you might look at connections or sales made,