April showers bring May flowers. Or so the saying goes. April also brings us fully into 2022 and the beginning of the second quarter of our marketing plans. By now, you should be seeing the effects of your annual plan, and if not, the articles here may help you fine-tune your efforts.
Sometimes, we forget to develop a 'voice' for our brand in our rush to engage with our stakeholders. Would your clients and prospects recognize your writing if they didn't see your logo? It's not as easy to do as it sounds. Read below for ideas.
While Facebook isn't the first social media site typically chosen for B2B businesses, it's still an option for some. If you are using Facebook, read about the ad ideas you may want to try.
Happy April! Stay dry and keep on plugging away to reach your marketing goals.

Cindy Neky
The Top Digital Marketing News
What is SEO? It’s a big question for anyone working online. SEO stands for Search Engine Optimization, which is defined as the practice of increasing the quantity and quality of traffic to your Website through organic search engine results.

The better visibility your pages have in search results, the more likely...Read More>>>
Start with 5 Facebook Ad Ideas to Drive Traffic and Engagement

First, let’s look at ways to engage potential customers or drive interested prospects to your website. These ads typically work best with the traffic and engagement objectives, which are available in the new Outcome-Driven Ad Experiences (ODAX) version of Facebook Ads Manager. If you’re using the older version of Ads Manager, try them with the traffic, engagement, and video views objectives....Read More>>>
It’s been one year since we launched creator mode— a way for creators to start establishing their voice and building their following through content on our platform.

Since then, our goal has been to provide our creators with the resources and tools necessary to make an impact on LinkedIn and start...Read More>>>
If your logo didn’t appear with your content, could your audience identify it as coming from your brand? Would someone viewing your content on multiple channels know it all came from the same brand?
If you’re not careful, you can end up with a random assortment of voices and tones in the content produced across your marketing ecosystem. The content won’t provide a consistent picture of your brand or even the same use of language...Read More>>>
Businesses that want to thrive in 2022 must use all the tools in their toolbox to maximize marketing success. It isn’t enough to only post a sale or two on Facebook and hope for the best.

They must connect with their customer base in personal and helpful ways so customers know they can...Read More>>>
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