Dear readers, 

As the summer season winds down and the industry shifts gears back to business, MENALAC is preparing for an exciting next phase for the organisation and the industry. This month, our news round-up highlights key developments across the region, from strong tourism numbers to a renewed focus on safety and guest experiences, signalling optimism and momentum across the sector.

The much-anticipated MENA Leisure Report 2025 has launched, your essential guide to industry growth, investment trends, and evolving guest behaviours. Packed with in-depth analysis, market data, and future outlooks, the report offers valuable insights to help industry professionals benchmark performance, spot opportunities and shape strategic decisions across the region.

The MENALAC Safety Education Circle is a key resource for members dedicated to operational excellence. More than simply an initiative, it has become a dynamic knowledge hub, offering curated safety updates, expert guidance, and practical tools designed to raise standards across the region. The Circle is continually expanding, so if you’ve been away, now is the time to re-join and stay connected to the latest in safety-focused practices and innovation.

In this month’s Member Musing podcast, we sat down with Robert Cirjak, Founder of Wibit Sports, who shared how the company’s inflatable innovations have floated to the top of the global market and where the next wave of growth is set to surface in MENA. Don’t miss this episode and subscribe for regular podcast releases.

With September just around the corner, follow MENALAC on social media platforms and keep an eye on our channels for the release of the MENALAC Events Calendar, highlighting insights you won’t want to miss. And if you’d like to raise your brand’s profile and share your expertise, members who wish to share their perspectives are encouraged to reach out for the opportunity to be featured in an upcoming episode.

Stay connected and explore the latest news, updates and expert perspectives in this newsletter, discover what’s shaping the MENA leisure and attractions industry.   

Stay one step ahead of the region’s fast-evolving leisure and entertainment landscape. The MENA Leisure Report 2025 is your go-to guide for market intelligence - from trend analysis and growth forecasts to the developments redefining the industry.

Don’t just follow the future. Get the insights to lead it and

Join the MENALAC Safety Education Circle, an exclusive community offering expert guidance, safety reports, and learning resources through our online platform, Equip your team, raise standards, and champion a culture of safety excellence.

Be part of MENA’s most trusted safety community and

CONNECT. COLLABORATE. GROW WITH MENA’S LEISURE & ATTRACTIONS LEADERS

Join a powerful network of 800+ operations and 300+ top brands driving the future of leisure, entertainment and attractions across the region. As a MENALAC Member, you’ll access industry insights, exclusive events and meaningful connections that open doors to new opportunities and lasting growth.



Don’t just work in the industry, help shape it.

THE TIDE IS TURNING IN AQUATIC LEISURE -

FIND OUT WHAT’S LEADING THE CURRENT IN THIS MONTH’S EPISODE 

In this episode of Member Musing, we dive into the world of aquatic fun with Robert Cirjak, Founder of Wibit Sports. For nearly three decades, Wibit has been at the forefront of inflatable water experiences, from playful floating structures in hotel pools to obstacle course parks for larger bodies of water. We talk about the inspiration behind Wibit, its global rise, and the unique appetite for aquatic attractions in the MENA region. Robert also shares insights on balancing challenge with safety, creating inclusive water experiences, and where he sees the next wave of growth for Wibit and the wider leisure market.

Tune in now

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STAY IN THE FUN LOOP!  

Follow Us On Our Digital Platforms

MENALAC brings you all the excitement from across the region from the latest happenings to project announcements and growing trends. It’s your go-to digital community for all things leisure and entertainment. 

Follow and subscribe to all our digital platforms to keep track of the MENA leisure industry’s increasing pulse. 

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Are you looking to highlight your brand, its message, uniqueness and key offerings?

Position yourself as a thought-leader within the leisure and entertainment industry through MENALAC’s platform by writing a Talk Article, sharing your knowledge, experience and insight with a wide audience?

Get in touch now to find out this brilliant opportunity: info@menalac.org