Dear readers, 

Welcome to the February 2024 edition of our MENA Leisure Update, where we catapult you into the heart of entertainment and adventure across the region's ever-evolving landscape. This month has seen many new projects unveiled, promising unparalleled active and cultural leisure experiences for thrill seekers and memory makers. 

We are brimming with anticipation for exhilarating lineup of industry initiatives set to rock March. From the informal Golf Networking Event to the exclusive L.E.A CEO Conclave and the educational L.E.A Health, Safety & Sustainability Day; culminating in the fabulous MENALAC Awards Gala – a evening of greatness you won't want to miss. A big thank you to our esteemed jury panel who carefully and passionately deliberated over the range of Awards nominations we received. Be sure to snatch up the remaining tickets for all our events before they vanish into thin air!

But wait, the excitement doesn't end there! Drumroll, please, as we announce the triumphant return of our Special DEAL Membership promotion! Act fast – sign up to become a MENALAC member before the 15th of March and unlock an extra three months of membership, absolutely free!

Prepare to be spellbound as we delve into the fascinating world of Family Entertainment Centres (FEC). Tune in to our latest podcast featuring Diyaa Reyad, PR & Marketing Communications for PLAY Enterprises, as she unravels their 15-year success story in creating cherished family memories. And don't miss our Member Talk with Hussain A Maraf, CEO of Fun Zone Park, Kuwait, offering tantalizing insights into their latest triumphs and expansion plans.

Read on to discover this month's news, achievements, and insights, and don't forget to secure your spot at our unmissable events via our website. Adventure awaits!


Polish off you clubs and get ready for a brilliant day of golf, networking, and industry fellowship. Elevate your connections and your swing! Limited spaces
Join industry stalwarts, experts, thought leaders and regional authorities who will throw light on the status of the industry, current concerns, and the upcoming trends across the region. Book your seat now for this educational and informative opportunity:
Unite with top industry experts to explore the latest in health, safety, and sustainability standards, along with regulatory updates and their impact on wellness. Secure your seat today
Be quick to grab the last few tickets at the biggest night of the year. Join us as we celebrate and witness the BEST OF THE BEST win the coveted MENALAC AWARDS across 27 award categories.
Take advantage of our exclusive DEAL 2024 Membership offer and become a member of MENALAC today, gaining access to a wealth of knowledge, networking opportunities, and expertise in the industry - and three months extra membership free! Only until 15th March, so hurry!
Fun Zone Park is an esteemed family-oriented entertainment enterprise, established by a dynamic duo of young parents who were propelled by their unwavering passion to transform their cherished dream into a tangible reality. In this article, CEO, Hussain A Maraf, discusses the company’s visionary goal to craft an enchanting realm overflowing with boundless amusement and exhilaration, for children and their families. Hussain covers the key aspects of operating an FEC, how to stand out from competitors and strategies to have the brand’s voice heard in the vastly developing leisure and entertainment industry. 

Hear Diyaa Reyad, PR & Marketing Communications for PLAY Enterprises speak about how the company has kept visitors safe and entertained in Kuwait for 15 years. Diyaa also discusses how PLAY manages key factors of an FEC such as health & safety, gaining parental trust and developing customer relationships.
Tune in to hear all of Diyaa’s insights as well as a tease for their 15th anniversary celebrations.


Gosetto was born in 1977 founded by 2 brothers Gosetto. The company is specialized in building rides for the theme parks and carnival industries, both for indoor and outdoor use. The manufacture of the rides is all made in Italy, in a factory of 6.000 sqm and 50 workers. Gosetto owes its great success to the modern designs and new technology that has been developed at its laboratories. All the rides can be customized as per customer needs. Gosetto is currently ISO 3834-2 accredited from TUV SUD and EN1090 certified. ALL RIDES are built following the EN13814:2019.

RIDEWARE TECHNOLOGIES EST. is a leading IT software development company that offers cutting-edge solutions to businesses across diverse industry verticals. With a team of highly skilled software developers, we specialize in business process automation and developing customized software applications that help our clients achieve their business objectives.

Teddy Mountain is a leading wholesale company specialising in Make-A-Bear products, offering a unique and engaging experience for children and families. Their core offering includes a wide range of plush teddy bears and animal companions, along with a vast selection of outfits, accessories, and customisation options, allowing customers to create their own personalized stuffed animals. Teddy Mountain, pride itself on delivering high-quality products that inspire creativity, imagination, and memorable moments. Their Make-A-Bear concept provides a hands-on, interactive experience where customers can stuff their own bears, dress them up in various outfits, and even personalise them with accessories like voice boxes and birth certificates. With an extensive range of products, including bears, clothing, and accessories, they cater to a diverse customer base, from theme parks and holiday resorts to retail stores and entertainment venues. Teddy Mountain also offers custom branding and licensing opportunities, allowing businesses to create unique branded merchandise or souvenirs for their establishments. In addition to their Make-A-Bear line, the company has expanded its offerings to include other interactive activities such as Sand Art, StuffaSquishies, and colouring masks, providing even more options for entertainment and creativity. With a commitment to innovation, quality, and customer satisfaction, Teddy Mountain continues to be a trusted partner for businesses looking to enhance their offerings with engaging and memorable experiences for their customers.

SEGA Amusements International is a global leader in the production, development, and distribution of amusement arcade games and merchandise. With an unwavering commitment to excellence, we cater to a diverse range of markets, including Family Entertainment Centres, Arcades, Bowling venues, Bars & Restaurants, Cinemas, and various other leisure entertainment destinations worldwide. For over 40 years, we have been at the forefront of innovation in the industry, consistently delivering top-notch products that captivate audiences. From groundbreaking video games to blockbuster licensed products and irresistible redemption games, we pride ourselves on bringing the best brands and tested products to the marketplace, ensuring our customers purchase with confidence. Partnering with leading manufacturers in the amusement industry, we offer an extensive product portfolio to meet the unique needs of operators and delight guests. Our collaborations enable operators to access a wide array of products, from classic favourites to cutting-edge innovations. At SEGA Amusements International, we understand that customer satisfaction is paramount. That's why we have dedicated teams, each tailored to address specific needs.
Sega Total Solutions: Our dedicated team provides unparalleled after-sales support, offering spare parts sales, redemption tickets, change machines, ticket eaters, and cashless payment solutions to ensure smooth operations for our customers.
Sega Prize International: Specializing in creative and premium-quality licensed plush and prizes, our team ensures that operators have access to coveted rewards that keep players coming back for more.
Sega Amusements Operations: Our rapidly growing division is committed to delivering industry-leading amusement offerings that not only attract visitors but also keep them entertained and create lasting memories.
At SEGA Amusements International, we are more than just a supplier; we are your partner in success, dedicated to helping you thrive in the dynamic world of entertainment.

Delta Strike is a world leading manufacturer of laser tag systems. Formed in New Zealand in 2002, Delta Strike has grown to become the largest supplier of laser tag equipment into the US market with over 450 customers worldwide. The Genesis laser tag system was released in 2020 and hails a sleek, modern sci-fi battle suit design. The Genesis charging system is wireless, and the interactive arena Video Base Stations are the largest and most engaging on the market today. If you want to create an attraction that has your customers coming back time and time again Genesis should be at the top of your list.

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