An April 2026 article for the Atlantic questions decades of peer-reviewed research supporting the health benefits of whole grains, only to turn around and concede that “the benefits scientists have been measuring may be only a fraction of what minimally processed whole grains can actually do.”

This is why we created the Whole Grain Stamp, which displays the amount of whole grains in one serving of a product. As a third-party certifier, the Whole Grain Stamp ensures consistent, accurate labeling information. Our Whole Grain Stamp program review process requires that our team of whole grain experts individually reviews each and every application submitted.

Thank you to everyone who celebrated Whole Day for Whole Grain with us! We cooked a whole grain tabbouleh salad using materials from our new demo kit. Relive the fun with this 24-minute cooking demonstration video.