When it comes to job postings, the search process can be a little overwhelming. Applicants today are faced with creative, wordy descriptions of companies looking for motivated individuals who can “hit the ground running” in an “exciting and fast-paced environment.” The problem is, job-seekers don’t know what that means.
And you might think a creative post will stand out and draw candidates in, but usually the opposite happens. Job-seekers want a clear picture of what their day-to-day will look like, not a good story. Here are four tips for writing clearer job descriptions that will help your company attract the right applicants.