Did you know that there are significant costs associated with fundraising platforms like Facebook and GoFundMe, which charge from 7% to 8% for each donation?
While Mark Zuckerberg, CEO of Facebook, recently announced that the social media giant will drop fees for nonprofit organizations, the fees will remain for individuals trying to raise money for nonprofits on the platform.
This is an important announcement because many Preeclampsia Foundation supporters utilize Facebook and other fundraising platforms to spread awareness and raise money for the Foundation. It's also an opportunity to spotlight the true cost of supporting your favorite charity through these platforms.
The Foundation has created a dedicated giving platform called PFGive, which allows supporters to create their own fundraising campaign pages, make personal appeals, upload photos, and set unique fundraising goals. This platform is administered by the Foundation and therefore, greatly reduces fees and service charges paid to outside companies. In short, when you host a fundraising campaign using PFGive, more of donations reach the organization. We kicked off this new functionality with our year-end giving campaign, and the dedicated page has been shared hundreds of times across social media platforms and has raised over $25,000.
We'd be happy to create your very own PFGive fundraising page that would increase the dollar amount of each donation simply by costing less per transaction. For more information on this great way to host an online fundraiser, contact the Foundation's Director of Development Sean Farrell at 800.665.9341 or firstname.lastname@example.org.