Join us Sat, June 13th for West Grand Opening!
Come celebrate as we unveil a privately commissioned chainsaw carving of Kara Goucher, induct our first nominees into the Foot Traffic Women's Running & Walking Hall of Fame, & celebrate the transformation of women's running over the past 25 years!

Foot Traffic invites you to join us as we celebrate our brand new location, unveil a carving of Kara, induct 2 women into our new Women's Running & Walking Hall of Fame, and honor 20 other local female nominees on this very special morning.  


The carving and hall of fame are all meant to highlight and commemorate the astonishing transformation of women's running over the past 25 years. Did you know in just 25 years, female race representation went from a paltry 25% in 1990 to nearly 60% currently with over 10.8 million finishers!? It's time to celebrate this amazing evolution!

FACT SHEET for the Grand Opening:
  • What: Grand opening for the Fourth Foot Traffic
    Up, up, and away!
    location,serving the greater West side of the Portland-metro area.
  • Address: 13306 NW Cornell Rd. 
  • Date: Saturday, June 13th 8am-12pm.
    • 8am: Free Group Run/Walk
    • 9am-9:30am: Refreshments & celebration

    • 9:30am: Women's Hall of Fame ceremony, including recognition of all of the nominees.

    • 10:00am: Unveiling of commemorative chainsaw carving of Kara Goucher!

    • 10:15am-noon: Free snacks, local beer, and raffle!
  • Chainsaw carving will be completed by a local artist, David Hillesland of Oregon Chainsaw Sculptures
  • Honoring ceremony will include around 20 local women nominees to our first ever Hall of Fame. These women continue to make a huge difference in our running community every day and are very worthy of the honor!
  • We will also highlight Foot Traffic's commitment to increasing access to the sport for both young girls and adult women.
    • Foot Traffic is now the primary running store sponsor for a fantastic non-profit, Girls on the Run- Portland (nearly 600 girls strong and growing rapidly).
    • We are in our third year with our all-women's training program, Foot Traffic Women's Academy, which offers 5K through half marathon training for women of all ages.
    • We are announcing an expanded new scholarship program for Foot Traffic Women's Academy in order to provide free entry to those that cannot afford to join, but still want to have a safe and supportive introduction to the sport.

We chose Kara because...


Kara embodies the inspiration and impact of women's running in the sport as one of the most widely followed professional runners of our times (male or female). She is a talented and strong female role model that has captivated the imagination of a generation of young runners, utilizing her engaging and accessible demeanor. Among many career highlights, she won the bronze medal in the 10K at the 2007 IAAF World Championships in Osaka, Japan. It was the first - and last - time that a U.S. athlete, man or woman, medaled at that distance in the championships. She ran a 2:25:53 at the 2008 Boston Marathon, which was the fastest-ever American women's marathon debut and an American course record. Her 3rd place finish was the first top three finish by an American woman in 14 years. She is a one of 7 women living in the United States to have run a 10 km race under 31 minutes and one of only 71 women have ever run under 31 minutes. And if her overall influence on the sport was ever in question, one needs only to look to Runner's World magazine where she's been on the cover a record SIX times.


Fun facts about Foot Traffic!
  • The big guy all dressed up!
    Foot Traffic was first opened in the spring of 2001 in NE Portland.
  • With the new Cedar Mill store, Foot Traffic now has 4 stores, including: NE Portland at 41st & Fremont, Downtown Portland at SW 3rd and Taylor, and Sellwood on SE 13th and Malden.
  • Foot Traffic features an artistic installation in all of our stores, including a 10 foot, one-ton chainsaw carving of Sasquatch in Sellwood, a life-size chainsaw carving of Steve Prefontaine in our Downtown store, and a custom built, fully-operational rickshaw (the running kind!) that looks like a Roman chariot and has a built in beer tap and bar off the back.
  • Foot Traffic also features a hidden beer tap in each store's shoe displays. Each store features a sponsored micro-brewery, including Lompoc, Breakside, New Belgium, Fort George, and Deschutes (and soon to be more!). Beer is offered free to of-age participants at all of our free weekly group runs and walks, as well as at key special events (and staff meetings).
    Prefontaine is a Timbers fan!
  • Foot Traffic employees about 20 full and part time employees, offers medical benefits, retirement benefits, paid sick leave, and beer benefits.
  • Foot Traffic is the only local running store to offer low-to-zero-cost All-comer track and cross-country meets for all ages through the spring, summer, and fall. We also offer low-to-zero-cost youth track and cross country clubs in the spring and fall. Our commitment is to expanding access to the sport, no matter the time and cost.
  • Foot Traffic's shoe walls are made out of reclaimed 2x4's from the Rebuilding Center. Don't get a splinter!
    Yes, it's a rickshaw!
  • Foot Traffic donates just under $100,000 each and every YEAR to the local community through our races and donations to charities and schools. We love doing it! Some of our main beneficiaries past and current include: Harper's Playground, Sauvie Island Fire Department and the Sauvie Island community at-large, The Freshwater Trust, The Fanconi Anemia Research Foundation, St. Vincent de Paul of Portland, and a ton of local schools!
    RunOR was kind of an accident!
  • Foot Traffic created the "Run Oregon" logo 8 years ago when they decided they needed something to put on old shirts that didn't sell. Now it's one of the most popular apparel pieces in our stores. Go figure.
  • Co-owner and COO of Foot Traffic, Sean Rivers, is 35 years old, comes from a family with four older sisters, has 2 daughters (with a third on the way), two girl dogs, and three female chickens...also known as hens (Pinky, Stoli-bird, and Sylvie). Needless to say, he's got a lot of women to chase down (and run away from!).
  • Co-owner, David Pietka got his first blue ribbon in fifth grade in the long jump, at an all-comer meet very similar to the ones we now host, and was hooked on the sport from that point forward. He was a stand-out jumper at South Eugene High School and jumped 6'5" in the high jump and 23' 7 1/2" (don't forget the half inch!) in the long jump.
Email for any press inquiries or just to shoot the breeze! We hope you can make it next Saturday!

Sean and David
Foot Traffic
Deadline to get THIS t-shirt is tonight at midnight!

The Foot Traffic Flat 
Half & Full Marathon and 5K & 8K
Sauvie Island, Oregon
Sat., July 4th, 2015

Tonight is it! These beautifully-designed, gender-specific (scoop neck for the women!) heathered poly tech shirts are only available to those that register before June 1st!

The race usually fills up right after that so don't wait (sold out for 7 straight years!). This is one of the best Fourth of July traditions in Oregon. Flat & gorgeous course with farm-fresh strawberry shortcake awaiting all  finishers!

New 5K & 8K course ON the farm (super fun off-road farm course!). 

Certified and FLAT course is GREAT for both beginners to the distance and those looking to set a PR (event ranks near the nation's top races with % of BQ's!).