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JBJS Goes Live on Advantage

by Cindy Twiss
Congratulations to The Journal of Bone & Joint Surgery (JBJS) who is now live on Advantage and Cider ( https://storefront.jbjs.org/) after an implementation project spanning more than a year.
The primary focus of the project was Cider, as that is what most people at JBJS use with only a few users regularly accessing the Advantage desktop application. Another unique aspect is that print subscriptions sold by JBJS are fulfilled by another AdvantageCS client, Wolters Kluwer Health, and customer service is shared between Wolters Kluwer Health and JBJS.
The company is headquartered in Needham, Massachusetts, and The Journal of Bone & Joint Surgery has been a valued source of information for orthopaedic surgeons and researchers for over 125 years---their comprehensive archive dates back to 1889. Additional features online include: social sharing, instructional videos, podcasts and continuing medical education activities.
It's Not Too Late to Register for AUG Feb 26-28 

Join your fellow Advantage users in February for a fantastic time of learning, sharing, networking and fun!  This year's event will be held in Austin, the Texas state capital and home to some great BBQ! We will gather at the Omni Austin Hotel Downtown, located near the lively 6th Street Entertainment District within the thriving heart of the city.  Click  here  to register.  Click  here  to book your hotel room at the special conference rate. 

Planned topics for this year include optimizing Advantage for efficiency, dealing with Wayfair and the Visa Mandate, utilizing Cider and more! Please see the latest agenda for the full lineup of available offerings.  Get more details here.
We look forward to seeing you in February.
Welcome New Employee: Brad Hooser

by Cindy Twiss 

We are happy to introduce  Brad Hoose r as the newest member of the Implementation Services group led by  Daryl Vautour.  Brad comes to AdvantageCS from Consumers Power where he worked on new business models for solar battery storage. Although he enjoyed doing that, Brad was interested in working with software and data in a position that provided more customer contact. The opportunity at AdvantageCS was just what he was looking for.

Brad earned a bachelor's degree in economics, with a minor in econometrics, from the University of Michigan. He says that economics provided him with valuable experience in critical thinking. The answers to economic questions are not obvious,  Brad explains,  and it takes creative reasoning to uncover them. The process is similar in many ways to what is needed to implement software.

Don't Overlook the Human Factor of Security

by Bryan Varblow

One of the best speakers I've heard recently in the area of cybersecurity had an advanced degree in the social sciences rather than technology. Not surprisingly, security experts are increasingly seeing the threat of social engineering in exploiting the human factor of security. Securing your systems and the sensitive data they contain (whether it's financial data, personally identifiable information (PII) or otherwise), requires training and buy-in from your entire organization. Data security goes far beyond your IT department and the safeguards they can put in place.
ONIX 3.0 Gains Momentum

by Wouter Verkerk

A small, almost unnoticeable change is happening in the book publishing world. Yet this small change has the potential to have a great and lasting impact on the industry.

The Background

In the 1990s, EDitEUR ( the international group coordinating development of the standards infrastructure for electronic commerce in the book, e-book and serials sectors) introduced a standard called ONIX to communicate metadata about books. Over time, the ONIX standard has gained a global acceptance in the book world. EDitEUR has been faithfully updating the standard to handle changes in the book industry, such as introducing support for e-books when they became popular.
Hope to see you at one of these shows!  

Mega Conference  February 17-19, 2020,  in Fort Worth, TX.

Media Subscriptions Summit February 27-28, 2020 in New York.

London Book Fair March 10-12, 2020 in London.

Trends in the Publishing Industry - 2019  (Part 1 of 3)

by Philippe van Mastrigt

A year ago, at the   Advantage European User meeting  in Paris, I first presented  the major trends in the publishing industry, identified from various conferences, visits to prospects and customers and a close monitoring of the industry. I mentioned the rapid shift of subscriber portfolios to digital, new topics such as retention, print resistance, GAFA divorce and new tactical approaches to circulation and reader relationships. A year later, I wondered if I repeated the experience, could I hope for something new? To my surprise, the answer was yes. In less than a year, some themes have reached a new phase, others have accelerated their development and new ones have emerged. I summarized six of them during this year's presentation.
Digital Speeds Up
The New York Times remains the most closely watched index for the industry. For years, its progress, initiatives and ups and downs have fueled the hopes of a sector that is undergoing profound change. On the portfolio side, its growth remains strong with nearly 200,000 additional digital subscriptions each quarter. The portfolio of 3.7 million subscriptions (including print)  reached nearly 4.7 million at the end of the first half of 2019.
Check out our blog for the most up-to-date news and information about Advantage. New posts weekly!

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Making Merry in December

by Cindy Twiss

Holiday spirit was on display in abundance at AdvantageCS this December. 
The month kicked off with a cookie decorating contest. If it didn't turn out like you envisioned, you could just eat the evidence. There was cold milk and hot chocolate to enjoy along with the entries.
Ten women participated in a sock exchange with each one bringing a pair of holiday socks filled with little treats and goodies. They were passed around the table multiple times either to the left or right by following directions from a special story. When they reached their final stopping place, everyone untied the ribbon and looked inside.  They found lots of candy and chocolate, ornaments, scented lotion, candles, nail polish, a manicure set and even a small bottle of champagne! 
Editor: Cindy Mikol Twiss

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