BIA News & Updates
Decorate your business for Tulip Festival May 12-22

This being a special celebration year, we are expecting more tulip festival visitors than ever. We hope you will encourage these tourists to visit your business with a welcoming tulip display, or festive decorations. The BIA still has a few of the Tulip banners left, and you are welcome to them. We are giving them away on a first come first serve basis. They are 66" high by 30" wide.  Read more

Don't forget the Do it Yourself (DIY) Event Grants! 
This will give you seed money to get together with a minimum of three businesses to put on an event. To be eligible for the grant, you must fill out the application form, and present your event at the monthly Board Meeting for approval. Board meetings are held the first Tuesday of the month. 

Italian Festival, June 16-18
We are preparing our promotional campaign materials for Italian Festival. If you are having entertainment, please let us know so we can add you to the calendar of events. Ferrari Festival, Italian Car Parade and Show 'n Shine and the Preston Criterium bike race will all be back. What we need to do is make sure that the Street Party is exciting and has lots of activity. We have hired street entertainers, buskers and musicians to fill empty spots along the street. And we need you to create an attraction at your business, so there is activity all along the street.

Join our Facebook event, like it and share it and help us get the word out about it!

That weekend is going to be really busy in Ottawa. Bank Street will have GlowFair, Dow's Lake is hosting the Triathlon, The Aviation Museum is hosting the Red Bull Global Rallycross, Beerfest is at Lansdowne, Fringe and Franco Ontario are all on the same weekend.... To attract our usual crowds, we all have to up our game. Please think about what you can do to animate the festival this year.
Get your Google on! - Google My Business

If you search for Little Italy, Ottawa, in Google Maps, not many of our businesses are popping up on the map.  This makes it likely that your business is going to be low down on search lists, so customers are not going to find you. 

Google My Business is a free service offered by Google to businesses. It enables businesses to register their company location, along with other details with Google. We will also be including this in the social media 101 course in May. For instructions on how to Google your business.  Read more

Social Media 101 and 201 Courses
Everywhere you look, social media is there!
Our Social Media Coordinator Claira, will once again be teaching Social Media to the Preston BIA Membership. The people who attended last year's course were very happy with it and are asking for a more advanced course so we will be offering a beginner and intermediate level course in May. There is no cost for this course.

Social Media 101 Course
Tuesday May 16th, 9-10 am
Just getting your toes wet? Want to learn what it takes to start your social media accounts? Not sure where to begin? Then sign up today!

Social Media 201 Course
Tuesday May 23rd, 9-10 am
Have you already attended our BIA Social media 101 course? Ready to take your skills up a notch? Then this class is for you! 

RSVP: Claira Calderone at claira@greatriver.ca .

City-wide project for Buy Canadian Day
Apply for a special Ottawa 2017 promotional event called BUY CANADIAN DAY (BCD) this year, on Sunday June 25th. It 's a great chance to have your business and BIA 's represented.

This year we are working with Ottawa 2017 to go bigger and curate a list of 30+ Ottawa retailers who sell at least 50% made-in-Canada goods in their stores. If you fit this impressive description, then please apply by midnight on Sunday, May 7th! Our goal is to cover 10 BIA's across Ottawa. 
 "Meet Me on Preston"

Our May calendar is now out!

The May Calendar has been released! If you have an event that you would like on the printed copy of the June Calendar, you will need to have your information submitted by May 10th. We can add events to the web calendar throughout the month so be sure to make us aware of any special event or promotion you are having. We will also use that information to expand your advertising reach through the BIA social media channels.


If you have an event that you would like listed on the website, please email prestonbiainfo@gmail.com.  

Deadline is May 10th to make the June poster. Online, you can email anytime.

Ottawa At Home - 'Little Italy:Neighbourhood on the move'

Ottawa At Home magazine, the city's leading lifestyle and décor publication is including Little Italy in its Neighbourhood on the Move feature series for summer! 

This feature will look at the lifestyle of one of Ottawa's most dynamic areas of the city from restaurants and cafes, to shopping gems and lifestyle influences.  

Share your business story or branded ad in the summer issue of Ottawa At Home magazine and capture our reader's attention, contact Jennifer Tackaberry at  jtackaberry@ottawaathome.ca
Social Media is all about Sharing
Social media gives us an amazing opportunity to expand our business networks, through our contact's networks. 
By 'following', 'liking' and 'sharing' posts we are exposing new people to our businesses.

That is why it is very important that you follow the Preston Street BIA on Facebook, and Instagram, like us and share our events and activities with your networks. We are sharing your posts as they come in which raises awareness of your business to new people.  Instagram is also very important to extending our combined reach (prestonstreetbia). The trend we have noticed with our BIA social media, is that Facebook has more male followers, and Instagram has more female followers. What will your business' trend be?

Don't forget to connect with the Preston BIA social media channels. 









Hashtags you need to know about:

For those of you who are fluent in social media, here are the hashtags we are using.

#Canada150
#CBC2017
#prestonstreetbia 
#littleitalyottawa
#prestonstreetottawa
#myottawa
#ottawa2017

Other News
Just Announced: The Gladstone's 2017-18 Season
This season will include 21 Shows, including: 12 professional indie theatre core season and 9 stand-alone shows from other professional and community theatres. There's way too much going on to cram it all into an email. For a view of the whole season click HERE to check out the brochure. Also opening next week: Outside Mullingar For more information visit: www.thegladstone.ca
PSA's from the Ottawa Police Service
Some important reminders from the OPS:
  • CPTED (Crime Prevention Through Environmental Design)
  • Make the right call - One number for many services
Security warning: car break-ins
We are getting reports of Smash & Grabs from cars, so we are reminding you to encourage anyone who has been a victim of this- to report it to the Police.

Police response will be based on the number of reports they receive, if they don't get any reports, they cannot assign manpower to it. You might also want to be reminding your customers not to leave valuables in plain sight in their vehicles. Ottawa Police Staff Sergeant Sam Fawaz, tells us "Crimes of opportunity are avoidable by taking simple steps to crime proof yourself. In short, "if you can see it in your vehicle; the thieves can also see it!" If you notice someone behaving suspiciously around parked vehicles - for example: looking into cars and checking if they are locked or actually opening the doors - please call police and report it. Ottawa Police Call Center at 613-236- 1222, ext. 7300.
CN Cycle For CHEO - Road Closure Notice
There is an exciting fundraiser taking place on Sunday, May 7th which will see some streets closed or partially closed to traffic to protect the safety of our participants. The CN Cycle for CHEO will be taking place at the Canadian War Museum and Lebreton Flats with lane reductions/road closures in effect from 6:00am to 1:00pm throughout downtown Ottawa and along all parkways. I am attaching a copy of complete road closures for your review. If you have any questions or concerns please direct them to the event coordinator by calling 613-737-2779. (Cheryl Bateman, Assistant Volunteer Coordinator)  Read more
Ottawa Public Health - information and training opportunities

Ottawa Public Health is interested in exploring whether there is a need within the community of bar owners and staff in Ottawa for information as it pertains to opioid overdoses, fentanyl, and the administration of naloxone. A number of local bars and pubs have already requested and received overdose awareness and naloxone administration training, and others have submitted requests to participate in future training.  Read more

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CONTACT
CONTACT US:

Lori Mellor
Executive Director
Preston Street Business Improvement Association
118 A Preston Street, K1R 7P2
613-231-2815



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