This Week's Tip: Why does it look dull? Do you wonder why some things look dull in a photo? It may be due to something called reflectance. All objects either absorb or reflect light; darkly colored objects absorb light and brightly colored ones reflect it. But the same amount of light is falling on each of them. The light meter in all camera (and phones) is calibrated to a neutral grey. It's the equator of reflectance, the dead center. The light meter looks at a black object, and it comes out like this:

That's because it's trying to make it look like its grey reference, so it comes out a little lighter than it should be.

Here's a white object. The result has the issue in reverse; the glare from the object (think about sand on the beach on a bright day) fools the camera into thinking that there is more light when there is more glare. It reduces the exposure and the white comes out...greyish.

How to fix? Easy on a better camera or most phones. Simply use the exposure compensation adjustment; +1 for a light object and -1 for a dark one.

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