A Business Improvement Area (BIA) is an association of commercial property owners and tenants within a defined area that work in partnership with the Town to create thriving, competitive, and safe business areas that attract shoppers, tourists, new businesses and residents.

Each BIA is governed by a board that works together on behalf of the businesses, with the municipality’s support, to address issues and determine how the funds collected from each business annually should go towards beautification, marketing, events or other strategies.

Georgina has three BIAs with locations in Jackson’s Point (est. 1992), Keswick (est. 2014) and Sutton (est. 1995), representing more than 150 storefront businesses.

Read our latest blog to learn more about the top five reasons to get involved in your BIA or start a business in a BIA.

  1. Access to funding opportunities
  2. Partnerships and networking opportunities
  3. Ability to shape your community
  4. Increased marketing opportunities
  5. Increased business exposure