Online communities have become more and more popular in an environment where panel data quality can be a challenge. A full and robust online community, while offering many advantages, can also be a significant investment. In this webinar, Zeldis senior researchers will discuss the range of community options, from full-blown quantitative custom panels to smaller forums, and many options in between.

The webinar will be held on August 8^th, 2024, at 1 pm ET.

You can register for the webinar HERE or reach out to me (amy@zeldisresearch.com) to schedule a private webinar for you/your team.

Zeldis is excited to announce our next thought leadership study! We will be conducting qualitative research around how health insurance carriers can transition from the traditional role as a payer/gatekeeper to a clinical/wellness partner.

Using in-depth interviews with consumers, Zeldis will explore:

• Members’ views of their health plan as a clinical/wellness partner versus a payer/gatekeeper, and their reactions to how health plans are connecting clinically 
• If health plans are a trusted resource for clinical/wellness information
• If health plans can support providers with clinical information or reminders
• What role health plans should play in social media by sharing clinical information, and what they need to know to have confidence in their health plan as a resource on clinical information
• Digital adoption/use of health plan mobile apps for clinical/wellness information

We will be sharing our findings via a free webinar to be held in early September, so please keep your eyes peeled for the invitation! Reach out to Leanne Benvignati (leanne@zeldisresearch.com) with any questions or input and/or to schedule a private webinar for you and your team. 

Also upcoming is Zeldis’ thought leadership research on the topic of cyber liability insurance.

The need for cyber liability insurance is greater now than ever, and small business owners (SBOs) are particularly vulnerable. While small business owners are increasingly aware of their risk, insurance carriers need to provide support and resources in an accessible way. Zeldis will speak with SBOs across a range of industries to understand this ever-changing landscape and identify key needs.

Through in-depth interviews, we’ll uncover:

• How SBOs think about cyber security and cyber threats, and their awareness of potential vulnerabilities
• How SBOs’ attitudes toward cyber threats have changed over the past few years, what steps SBOs are taking to protect themselves from cyber threats, and how their business insurance agents/brokers provide advice and support
• How agents/brokers talk to SBOs about cyber liability, and purchase triggers and key barriers to purchasing cyber liability insurance
• How SBOs and their agents/brokers select a cyber insurance carrier, and how these carriers can better meet small business owners’ needs

We will be sharing our findings via a free webinar to be held in early October, so please keep your eyes peeled for the invitation! Reach out to Kristina Witzling (kristina@zeldisresearch.com) with any questions or input and/or to schedule a private webinar for you and your team.

Webinars

Podcasts

October 9-11, Long Term Care International Forum (LTCIF) in Salt Lake City, UT: My colleague, Kathrin Shumacher, will be presenting in partnership with Fuzion on the topic of qualitative research, and more specifically, focus groups: how they are conducted, when they are optimally used, and how to go about finding ideal respondents.

I will also be attending several upcoming industry conferences. As always, please reach out and let me know if you will be attending, so that we can connect in-person over coffee or to join one of our Zeldis dinners!

July 17-18

September 17-19

October 8-10

Zeldis team members gathered from across the country on May 17-18, 2024, to participate in our annual team building event. This year, we flexed our axe-throwing skills at Axeiom in Flemington, NJ!

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