December 18, 2019
Serving Los Angeles, Orange, Riverside, San Bernardino, San Luis Obispo, Kern, Ventura & Clark Counties
PIASC’s Board of Directors and Staff wish you, your teams and your families a wonderful holiday season. We thank you for being part of the largest local print association and look forward to making 2020 another great year with you. 

The PIASC offices will be closed on Tuesday, December 24 th , Wednesday, December 25 th and Wednesday, January 1 st . The PIASC newsletter, , will resume on January 6 th and the electronic newsletter, e-Flash , will return on January 15 th
Got Extra Paper?
Donate your surplus paper and office supplies on January 16-17, 2020 to support our future workforce!

How does this work?

Every year, we ask industry members to donate their unused paper and office supplies to help supplement graphic arts programs with extremely limited budgets.

When are the supplies delivered?

Thursday & Friday, January 16 & 17, 2020
Time: 9:00 a.m. to 2:00 p.m

R.A.I.S.E. Foundation staff will receive donations and hand out receipts.

Advantage, Inc.
1600 N Kraemer Blvd.
Anaheim, CA 92806
Are these donations tax deductible?
 R.A.I.S.E. is a 501(c)(3) nonprofit, charitable and educational foundation. Contributions from individuals and corporations may be deductible from state and federal income taxes. 

The 2nd Annual Toy Drive and Ride was a Success! Thank you to everyone who participated and donated to the Children of City of Hope.
Even with weather complications we didn't let it stop us. The ALL Santa Ride was able to ride from GPA Surfacing Change in Cerritos to City of Hope in Duarte. As we took down the toy boxes, we had the opportunity to see the children waving from the windows intrigued in seeing all the Santa's and toys.

This year we collected approximately 1,000 toys & gifts. We also collected $375 in gift cards and $1,150 in monetary donations. 

We can't wait until next year!
Make sure to follow the Toy Drive & Ride Facebook page Click here.
I RS released an updated W-4 form to be used effective 01/01/2020

Here are some key points:

  • All new employees hired as of January 1, 2020 must complete the new form.
  • Current employees are not required to complete a new form, but can choose to adjust their withholding based on the new form.
  • Any adjustments made after January 1, 2020 must be made using the new form.
  • Employers can still compute withholding based on information from employees' most recently submitted W-4 if employees choose not to adjust their withholding using the revised form.
  • A new Publication 15-T, Federal Income Tax Withholding Methods, is set to be released mid-December for use with the new 2020 W-4. This publication will include steps employers can take to determine federal withholding. When the publication is ready, it can be found at the following link:

What's Changed?

The 2020 W-4 is now a five step process, as follows:

Step 1: Enter personal information.
Step 2: Indicate multiple jobs or if spouse works.
Step 3: Claim dependents.
Step 4: Make other adjustments including for:
  • Step 4(a): Investment and retirement income.
  • Step 4(b): Deductions other than the standard deduction.
  • Step 4(c): Any extra tax withholding per pay period.

Step 5: Sign the form.

While the IRS is hoping these changes make the completion of the form easier, it may be a surprise to the new employees at first. Therefore, you may want to consider emailing the form to the new employee in advance, or allowing them to take it home rather than completing it on their first day.

If you typically have employees complete their W-4 through your HRIS (Paylocity, ADP, etc.), the system should update automatically 1/1, but we recommend double checking to confirm this. Also, some employees may find a printed W-4 useful as reference the first time they complete the W-4 in your system.
Got Questions? Contact our new HR consultants.
Susan Levi
Rodney Bolton
Flexo Technology 2020
Presented by Esko in conjunction with PIASC and Fullerton College

An in-depth look at some of today’s and tomorrow’s hottest flexo technologies

You will learn...

  • Trends in packaging
  • Flexo Screening 2020
  • Flexo Plate Exposure 2020
  • Expanded Gamut 2020
  • Proofing for Digital Presses

Free for Members!

DATE: January 14, 2020
TIME: 9:00 am - 12:30 pm PDT
Seminar Location: Building 900 - Room 901
321 E. Chapman Ave.
Fullerton, CA 92832
How Managers Can Balance the Tension Between Operations and Upgrades
Any work team can only do so much at once. That’s why a leader needs to balance the tension between operations (doing the day-to-day work that pays the rent) and upgrades (getting better at doing that work).

This tension may be the biggest single barrier to upgrading your business, and it’s one you’ll have to address if you are to stay healthy. The good news is there are ways to balance that tension and  navigate change .

Source:Graham Binks , AMA ,
Celebrating the 2020 Executive of the Year and the Print Excellence Award Winners.

Over the past few years participation has grown significantly both by award entries and gala attendees while sponsorship opportunities have remained very obtainable.
With over 350 attendees, this is a very worth while event that supports printing and graphic arts.  Consider a 2020 sponsorship.

Friday, May 1, 2020
The Disneyland Hotel
1150 West Magic Way
Anaheim, CA 92802. 

For more information contact  Maribel Campos
How to Automate Personalized Video Messages via Facebook Ads
Why Create Personalized Video Messages?

Sometimes it seems the days of good social media comments are in the past and all of the real conversations happen in our inboxes. Private messages and direct messages are where people meet.

Your followers want to meet you, not just buy your stuff. But how do you get them to engage with you and feel comfortable enough to send you a private message about business?

New iLearning Course:
Process Control Fundamentals
Process control means ensuring that a system is constant, predictable, and continually operating at optimum performance with only normal variation. In the printing industry, process control is the cornerstone of any successful color-managed workflow. This course methodically covers all of the necessary tools, targets, and techniques for implementing process control successfully in production workflow.
Time to complete: one hour for the course and knowledge assessments
You will learn:

  • What process control is and why it’s important for color management
  • How to establish consistency in color viewing
  • All about measurement devices and instrument standards
  • Process control on press, tools, and requirements
  • Process control in computer-to-plate, tools, and requirements
  • Process control in proofing, tools, and requirements
  • Implementation and getting buy-in and support from management and staff

visit  or contact Joe Marin, Vice President of Education & Training at
Chromatic Inc would like to invite you to stop by and see/demo their new Canon Color Stream Inkjet press with inline finishing. 
To arrange a time please call Keith at 818-335-1928
Upcoming Webinars

DATE: December 19, 2019
TIME: 11:00 am - 12:00 pm PDT
CPG packaging presents numerous opportunities to printers. Of course, there’s the actual printing itself, but it doesn’t have to stop there. There are opportunities both upstream and downstream in the process, including art production, package structure designing, fulfillment services, etc.
You Will Learn

  •  CPGs continued… brief recap from last webinar
  •  Packaging types that show growth
  •  Areas of opportunity
  • Moving upstream and downstream
  • 10 steps to success

DATE: January 8, 2020
TIME: 11:00 am - 12:00 pm PDT
In this webinar, we dive into the rising cost of payment processing and tools available to reduce the fees your business pays. 

 Let’s take a closer look at interchange rates, the growing use of reward/cashback cards and the options merchants can utilize to reduce their costs through direct bank transfers, interchange optimization, and how Zero Cost Credit is saving merchants money. 

DATE: January 29, 2020
TIME: 2:00 pm - 3:00 pm PDT
Your industry lobbyist has been keeping an eye on a variety of bills as it makes its way through the California legislature. Now that this year’s legislative session has come to an end, here’s an update from our lobbyist, RJ Cervantes of Fernández | Cervantes Government Affairs on what was signed into law…and what was not.
RJ will cover the following: 
  • Bills Signed into Law
  •  Bills Not Signed into Law-Eligible for Reintroduction Next Year
  •  Bills Not Signed into Law-Consider these “Dead”
Is Clear a Color?
Clear glaze has been used for centuries in art, including in Leonardo Da Vinci's 'Mona Lisa.' It can call attention to an area, making it "pop." But is clear itself a color?

Quote of the Week
"Personality can open doors, but character keeps them open."