August 28, 2019
Serving Los Angeles, Orange, Riverside, San Bernardino, San Luis Obispo, Kern, Ventura & Clark Counties
Establish Business Relationships with Confidence
Are you concerned about current or potential clients paying on time? How about suppliers delivering on time?

Make informed decisions and reduce your risk of doing business with Experian’s SmartBusinessReports – the reliable source of business credit reports. Current payment behavior is a good indication of whether you will get paid and when. It helps you determine credit terms and required down payments. In the end, it will save you time and money. It might even help you avoid the effects of bankruptcies.

Experian’s SmartBusinessReports gives you the most current overview of a business’s payment behavior and public records, including collections, liens and judgments. Members have access to this at a member price.

To access business credit reports through your member benefits, visit www.piasc.org/members to login and click on Preferred Partners > Local Partners > Financial Health: Experian.

Need help logging into www.piasc.org? Contact Gloria Vargas, 323.728.9500, Ext. 207.
SPECIAL MEMBER RATE @ $25/pp
DATE: September 12, 2019
TIME: 6:00 pm - 9:00 pm
LOCATION: The Atrium at Sony Pictures Plaza
Join us for a printspirational evening at Project Peacock Print Fair to see the new possibilities for print marketing!
  • Applications for offset, digital, inkjet and wide format printing
  • Paper samples and stunning printed promotions
  • Funky finishing to WOW your clients and customers
  • Paper to Pixel marketing technology

DOORS OPEN 6 PM
FREE beer, wine, hors d’oeuvres

6:30-7:15 PM
Printspirational presentations from:
  • Deborah Corn, Intergalactic Ambassador, Founder of Project Peacock
  • Jack Noonan from MGI shares why Dimensional Design & Sensory Print is a driving force in marketing success.

Keynote from Roxy Prima and Phoebe Cornog of  Pandr Design Co , a California-based boutique design studio specializing in creating sharable moments through their murals. These veteran Ted Talkers and Instagram design influencers will discuss their strategy for creating art pieces that create engagement, and how you can do the same.

7:15-9:00 PM
See all the new opportunities for print marketing and get printspiration directly from these industry print and paper pros…
AGFA Graphics, Domtar Paper, Duplo, Konica Minolta, MGI, Xeikon, and XEROX

Meet your local PIASC reps and learn how they can help you grow your business.

FREE For print customers!
Buyers • Production • Traffic • Creatives • Marketing Pros • Students
Printers and Service Providers: $45
Money allocated to graphic communication students.
How to Create LinkedIn Articles That People Will Read and Share

Do you create written content? Wondering how LinkedIn articles can improve your exposure?

In this article, you’ll learn how to create LinkedIn articles that amplify your reach and engagement on LinkedIn.

LinkedIn Articles vs. LinkedIn Posts: What Is the Difference?

While  LinkedIn posts  and status updates are limited to 1,300 characters, LinkedIn articles can be up to 125,000 characters in length, which gives you more opportunity to showcase your expertise and knowledge. Writing articles is also a great way to start conversations and raise your visibility on the platform.

When someone viewing your  LinkedIn profile  scrolls past the About section, they’ll see an Articles & Activity box. In this box, the last article you wrote (whether recently or years ago) will take up half of the box. This prominent placement highlights content that’s central to you and your brand.


Equipment for Sale

  • MBO B32 S-C 16 page stream folder with gate fold attachment.  completely rebuilt by MBO in 2016. Asking $30,000 OBO
  • 2016- 40" Kodak plate setter lightly used. Asking $45,000 OBO

Call "KG" at 818-335-1928
Ask The Technical Expert
One of the benefits of membership is the technical expertise provided by Printing Industries of America. Our technical experts from the Center for Technology and Research discuss common production problems and issues. The Center for Technology and Research helps members with environmental, health, and safety concerns; consulting and on-site technical assistance; and technology training.

Q. How can ink mileage be increased on a press?

A. The amount of pigment in the ink will have the greatest effect on ink mileage. Pigment is the most expensive ingredient in ink; typically, less expensive inks with less pigment will have poorer mileage. Paper coatings keep more of the ink on the surface and tend to require less ink. Any condition on the press, including ink/water balance and printing pressures that cause the press operator to run a heavier ink film, will increase ink consumption. Theoretically, the best lithographic printing occurs with just enough fountain solution to keep the plate from scrumming and just enough ink to print the required solid ink density. GCR (Gray Component Replacement) can also reduce ink consumption of process colors by making the black separation heavier and reducing the amount of ink used by the CMY separations to create grays.

Q. I’ve decided to move my commercial printing operation to a new building. What should I take into account when evaluating buildings?

A. That’s an easy answer for us, since we’ve helped many companies move to new locations. Here are some of the items that can get overlooked:
  • Examine the electrical capacity. Most print operations require 480 volts/3 phase/1,200–1,500 amps with some circuit breakers that can support 200 and 400 amps for main press drives.
  • Inspect the lighting system, since many old fluorescent lighting fixtures are now obsolete and there are EPA restrictions on the disposal of the 6-foot bulbs.
  • Check the spacing of the vertical roof support beams. They should ideally be 40-to 50-foot centers to permit optimum spacing layouts of the planned plant equipment installations.
  • Have a roof inspection performed to spot areas of leaks and HVAC penetrations, and whether the roof is silver painted to reflect the sun.
  • Consider the costs of lowering ceilings to optimize the required climate control for inkjet and other digital presses.
PIASC Members Save 20% on Workplace Harassment Prevention Training
Last year Governor Brown signed SB 1343 into law. Starting in 2019, employers with just five or more employees must provide two hours of sexual harassment prevention training to supervisory employees, and one hour of this training for nonsupervisory employees, every two years by January 1, 2020 . The law will also apply to temporary and seasonal employees. 

We are excited to recommend our Preferred Partner, Traliant, offering a pricing discount for PIASC members.
Traliant’s award-winning Preventing Discrimination & Harassment course is training your employees will actually enjoy with bite-sized interactive videos highlighting real-world scenarios in a variety of environments. This online course is available for both employees and managers and covers federal and state regulations, including California.  
Member Discount Price
  • 2 Hour Manager training is just $27.50/pp
  • 1 Hour Employee training is just $16.00/pp
Get Sales Ready!
Sales is the lifeblood of any organization, and upping your sales game is vital to growth and success. Sales managers need to know how to hire the right salesperson, develop effective sales strategies and keep their team motivated. Sales professionals are tasked to bring in profitable business, use their time efficiently and have a fresh, meaningful sales approach. Then, of course, there are the buyers— they are multi-generational, savvy and have more options than ever before.

Printing Industries of America’s Sales Ready! event provides sales professionals with a convenient, powerful and practical learning experience. Sales Ready! is designed to provide tools to boost sales momentum and effectiveness with actionable tips to gain a more competitive advantage. Get your sales team prepared to face the demands of today’s complex and competitive business environment. Register today and get them Sales Ready!

Format
Sales Ready! will be presented in five one-hour sessions over five days via GoToMeeting, an easy-to-use web conferencing platform. Attendees can participate from the comfort of their office, use their computer or tablet to watch presentation content and listen via their phone or computer speakers. This is an interactive event; attendees can ask questions and receive answers throughout. Specific login instructions will be provided upon registration.

What You Will Learn
  • How to master time management and sell more in less time
  • How to engage and sell to a multi-generational clientele
  • The activities you should be coaching to your sales team that can make the greatest impact on revenue
  • What you can learn from your clients to help you make better decisions
  • The hidden characteristics and skills that make an elite sales professional

Who Should Attend
  • Sales representatives
  • Sales managers
  • Account managers
  • CEOs, presidents and owners
  • Anyone who wants to drive more sales and make more money!

Event Dates
September 9-13, 2019 11:00 am to noon Pacific Time, Daily
PIA Members $99
(All PIASC members are also PIA members)
Non-members $149
Upcoming PIASC MEMBER-ONLY Webinar
WEBINAR: How to Get Paid On Time (Also Assuring Good Paying Customers Stay that Way)
DATE: September 10, 2019
TIME: 11:00 am - 12:00 pm PDT
MEMBERS: Free

We will discuss:
  • Software – Why you need advanced tools and software to help you do your job and manage your customers
  • Onboarding of your customer – the power of making good decisions
  • Internal Collection Process – why you need a defined and documented process
  • 3rd Party Placement Strategy – when a customer does become a payment problem, what do you do?
Why Printing United?
Mark Subers is the President of PRINTING United and NAPCO, and in this video, we ask Mark Subers why there is a need for a new large expo - PRINTING United. The event takes place in Dallas, TX, USA October 23rd to 25th 2019 and just two weeks after Print19 in Chicago.

Quote of the Week
"True leaders don't create followers, they create more leaders."