May 22, 2019
Serving Los Angeles, Orange, Riverside, San Bernardino, San Luis Obispo, Kern, Ventura & Clark Counties
Celebrate PRINT in Chicago!
You know that print is big business. Did you know it's $80+ billion big? There's lots of opportunity and we're here to help you take advantage.

Come to PRINT 19 and hear Nick Thompson, editor-in-chief, WIRED Magazine, kick off this year's event with a keynote presentation.

Stay for the PRINT event and see what's RED HOT, network with your peers, and attend the Celebrate PRINT Opening Reception on Thursday, October 3.

Not enough reasons? Check out our line-up of more than 80 learning sessions (coming soon) including hands-on labs. Sign up for a TechWalk - the hot ticket from PRINT 18 or take a break and participate in a TechTalk - learning sessions hosted by manufacturers to help you learn about products and services.
Check out the Print 18 Highlights
Make It Easy & Convenient
Want to build loyalty and motivate customers to sing your company’s praises to friends and strangers alike? Make things easy for them. Eliminate the friction they would typically encounter from a business like yours, and create an extremely convenient experience instead.
 
Think about how easy Uber and Lyft have made it to get a ride. Look at Ikea’s brilliance in putting restaurants and children’s play areas in furniture stores. See how some retailers are using automated checkout systems that tally your purchase and bill your account as you walk out the door. And figure out what you can do, too.
 
Take a “top to bottom” look at every interaction that a person is likely to have with your company, and think about making it easier and more convenient. For example…
 
Marketing: Is your website easy to use? Do you clearly present the benefits of your offering and make them seem easy to obtain? Are you providing all of the information prospects need to make a buying decision?
 
Service: Is it easy to contact you? Are your hours convenient?
 
Paperwork: If your customers must fill out forms, have you eliminated redundancies and unnecessary information? For instance, if you have three forms that require the customer’s name and contact information, can you have them provide this information just once and then auto-populate it on the other forms?
 
Product: The more you understand your customers’ typical habits and patterns, the easier it is to design things to be convenient for them. I recently saw this concept in action when I bought some new furniture. Our new lamps, sofa and end tables all have built-in USB ports—a big convenience for the typical family that has lots of devices that need to be charged.

Make it easy…make it convenient…and make people want to do business with you.


Source: Plumtree Marketing, Inc. , PIASC Member
Now Accepting 2020 Executive of the Year Nominations
2019 Executive of the Year
Janet Steiner
2018 Executive of the Year
Jack W. Stoughton, Jr.
2017 Executive of the Year
Marina Poropat Joyce
PIASC’S Benjamin Franklin Award is the highest honor presented in Southern California’s printing industry. Past recipients of this award claim that this is indeed the highlight of their career. Keeping the significance and prestige of this honor in mind, please take the time to make your choice known. Review the following criteria and return your nomination to PIASC right away. The PIASC Benjamin Franklin Award honors an individual for being a longterm major contributor to the graphic arts industry in Southern California.
 
Nominees for this award should be:
  • Successful in his or her chosen profession.
  • A person of high principles and integrity.
  • A person who shares time and talent to work toward the advancement of the printing industry.
  • A person who works for the betterment of society through civic, community or religious involvements.
  • A person who has worked in the graphic arts industry for at least 15 years, with at least five of those years in Southern California.
 
Nominations are due no later than December 27, 2019.
Questions, please contact Kristy Villanueva , 323.728.9500, Ext. 215.
The PIASC Website: Navigating Through the Resources
All member resources are now found in a new members-only Resource Center that puts all the information you need in one location. Because of the wealth of resources available, we have decided to share with you were you can locate some favorite items.
 
Suggested Holiday Schedule
We offer members a sample suggested holiday schedule.

  1. Go to Member Login to Login.
  2. Under MEMBERS click on HUMAN RESOURCES.
  3. Select MISCELLANEOUS.
  4. Download 2018-2020 SUGGESTED HOLIDAY SCHEDULE.
 
Need assistance, give us a call at 323.728.9500.
The Annual PIASC
Membership Directory is Here!
Every year, PIASC publishes a Membership Directory listing key contact information and business descriptions for our members. The Directory also lists PIASC’s Board of Directors Staff, and includes an Easy Reference Card, a list of Preferred Partner Programs, a vendor guide and a contact index by last name.

The 2019 Directory was mailed out in April. If you would like additional copies, please contact our Member Relationship Coordinator, Emily Holguin, 323.728.9500, Ext. 200.

A huge thank you to our directory contributors:
Paper Contributor
Binding Contributor
Cover Paper Contributor
2019 Paper & Substrate Show
Tuesday, September 17, 2019
Irvine, CA

Our Current Exhibitors:
View why these participants love attending!
UPCOMING PIA WEBINARS
Charging Out of State Sales Tax: How the Supreme Court Decision Affects Your Business
Thursday, May 23, 2019 2:00pm to 3:00 EDT

The Supreme Court recently overturned a ruling that shielded sellers with no physical presence in a buyer's home state from collecting sales tax. The impact of the court's decision to overturn the Quill case will be far-reaching, as states are now free to levy taxes on sales of goods and services regardless of physical presence in the state. This webinar will examine the implications of the decision as well as other requirements of the Commerce Clause of the Constitution that will still apply, as well as other nexus tests.
Boost Sales And Margins With Cutting Edge USPS Services
Thursday, June 20, 2019 - 2:00pm to 3:00pm EDT

Direct mail remains an essential marketing channel and an important source of revenue for printers. New Postal Service programs offer a way to add value to your direct mail offerings and improve your margins. Informed Visibility allows you and your customers to follow each piece of mail through the postal system to delivery. Informed Delivery gives consumers a daily email preview of what to expect in their mailbox that day. Learn how these programs can benefit you and your customers.
Quote of the Week
"Appreciate where you are in your journey. Every season serves a purpose."