December 4, 2019
Serving Los Angeles, Orange, Riverside, San Bernardino, San Luis Obispo, Kern, Ventura & Clark Counties
New & Improved Wage and Benefit Report Released
The 2019 Printing Industries of America Affiliate Annual Wage and Benefit Survey is now available for purchase. The 2019 survey had 560 participating companies and includes reports on the compensation of more than 17,000 employees.It is the largest and most reliable industry wage and benefit survey on the market.
Purchasing the survey report enables you to access critical data on over 100 positions in managers, office/administration, information technology, prepress, digital printing, press operations (sheetfed, heatset & non-heatset web), finishing/converting, flexo, bindery, mailing and fulfillment and warehouse/maintenance.
The wage section reports data by region and by company size. Data on human resources policies and benefits is also reported by region and company size.
Members who participated in the survey have already received a free copy of this report. Non-participating member companies can obtain a copy of the survey for $250. The survey is available for purchase only to members. To obtain a copy, contact Cheryl Chong at 323.728.9500, Ext. 218,
Got Extra Paper?

Donate your surplus paper and office supplies on January 16-17, 2020 to support our future workforce!

How does this work?

Every year, we ask industry members to donate their unused paper and office supplies to help supplement graphic arts programs with extremely limited budgets.

When are the supplies delivered?

Thursday & Friday
January 16 & 17, 2020
Time: 9:00 a.m. to 2:00 p.m

R.A.I.S.E. Foundation staff will receive donations and hand out receipts.

Where will it take place?

Advantage, Inc.
1600 N Kraemer Blvd.
Anaheim, CA 92806
Are these donations tax deductible?
 R.A.I.S.E. is a 501(c)(3) nonprofit, charitable and educational foundation. Contributions from individuals and corporations may be deductible from state and federal income taxes. 

Group Ride
Saturday, December 7, 2019
You can join the GROUP RIDE: All Bikes are welcome! Saturday, December 7, 2019 is the Toy Distribution at City of Hope in Duarte, CA.

Starting Point:  GPA Surfacing Change, 16001 Arthur St, Cerritos, CA 90703

Check-in begins:  8:00am

Ride to City of Hope:  9:15am (Kick Stands Up)

Destination & Distribution of Gifts:  City of Hope, 1500 E. Duarte Rd, Duarte, CA 91010
Distribute Toys at 10:00am
3 Tips For More Effective Sales Training
Companies routinely hire sales reps ( often hurriedly ) and then fumble through a few weeks of product training and shadowing (unfortunately often with reps that are not setting the best example). It’s all a bit haphazard, and it’s often designed to be “fun” and “easy” so as not to intimidate the new hire.

Again and again, this approach to sales training fails. 

Companies experience excessive  ramp up time , dry pipelines, customer churn, inconsistent sales approaches and  processes , and  high employee turnover  rates in the name of “not too difficult” training. 

To vastly improve your sales team’s performance, you must  go beyond easy sales calls and random basic training exercises .

Here are my top 3 tips to vastly increase new sales:

Source: Duane Cashin , Cashin Sales ,
How to Use Video in a YouTube Sales Funnel
Instagram is probably not the platform most people would think of first for lead generation. A few years back, someone told Jenn that lead generation wouldn’t work on Instagram. Jenn thought, “Challenge accepted.” She knew it could be done but she’d never put a solid method behind it before. She decided to make it her mission to show people that they could do it.

The reason it works is that Instagram is so good at driving high-quality traffic. You don’t get a lot of traffic from Instagram but because users have to first see the content, read the caption, click on the link in the bio, and then get to that destination, they’ve already taken three or four steps to get there—which means they genuinely want to be there.

You’re more likely to get a high-quality conversion, which is how you get people to sign up for webinars or registrations, do the downloads, get on your email list, and so on. You get those high-level conversions from a platform like Instagram.

Friday, May 1, 2020

Sponsorship's Now Available
Celebrating the 2020 Executive of the Year and the Print Excellence Award Winners.

Over the past few years participation has grown significantly both by award entries and gala attendees while sponsorship opportunities have remained very obtainable.

With over 350 attendees, this is a very worth while event that supports printing and graphic arts.  Consider a 2020 sponsorship.

Friday, May 1, 2020
The Disneyland Hotel
1150 West Magic Way
Anaheim, CA 92802. 

For more information contact  Kristy Villanueva  or  Maribel Campos

The 16th Annual Print Excellence Awards Competition

Start saving your most magical pieces! Make sure you pick those that will separate your company from others.

Since 2003, we have recognized thousands of printers and suppliers for their award-winning projects.  
To be a part of this powerful promotional tool for your business, you first have to enter!

The Call for Entries will be mailed! Be on the lookout!
Deadline to submit will be Friday, February 28, 2020.
Your industry lobbyist has been keeping an eye on a variety of bills as it makes its way through the California legislature. Now that this year’s legislative session has come to an end, here’s an update from our lobbyist, RJ Cervantes of Fernández | Cervantes Government Affairs on what was signed into law…and what was not.

RJ will cover the following: 

  • Bills Signed into Law
  • Bills Not Signed into Law-Eligible for Reintroduction Next Year
  • Bills Not Signed into Law-Consider these “Dead”

DATE: December 11, 2019
TIME: 2:00 am - 3:00 pm PDT
Other Upcoming Webinars
DATE: December 10, 2019
TIME: 11:00 am - 12:00 pm PDT

xpanded gamut printing with CMYK+OGV inks represents a revolution in spot color printing for packaging, speciality graphics and signage printers. The Ryerson University Expanded Gamut study is an evaluation of the capabilities and advantages of expanded gamut printing, that highlight products and services from vendors who have offerings in the area of CMYK+OGV printing. All the key vendors, including, but not limited to Kodak, Esko, GMG, CGS, ColorLogic, etc. include tests for spot color accuracy, choice of colorants to make a color, number of colorants to make a color, amount of ink used, smoothness, Photoshop interface to maintain gamut vs expand gamut, dealing with skin tones, targets, Pantone Extended Gamut Guide, etc.
DATE: December 19, 2019
TIME: 11:00 am - 12:00 pm PDT

CPG packaging presents numerous opportunities to printers. Of course, there’s the actual printing itself, but it doesn’t have to stop there. There are opportunities both upstream and downstream in the process, including art production, package structure designing, fulfillment services, etc.

You Will Learn
  • CPGs continued… brief recap from last webinar
  • Packaging types that show growth
  • Areas of opportunity
  • Moving upstream and downstream
  • 10 steps to success
Unpacking the Shift to Sustainable Packaging
With 15 to 20% of all consumer goods sold via the internet today, the need for packaging to deliver goods quickly and cheaply is increasing as the global focus on sustainability gains momentum. The paper and packaging industry has responded by starting to move away from single-use plastics into alternative materials, but also by giving more choice to the consumer, explains Kristy Grippi of Goldman Sachs’ Investment Banking Division in this episode of "The Long & Short of It.“ "

Quote of the Week
"The past is in your head. The future is in your hands."