September 11, 2019
Serving Los Angeles, Orange, Riverside, San Bernardino, San Luis Obispo, Kern, Ventura & Clark Counties
Workplace Harassment
Prevention Training: SB 1343
UPDATED: Comply by January 1, 2021
Last year Governor Brown signed SB 1343 into law. Employers with just five or more employees must provide two hours of sexual harassment prevention training to supervisory employees, and one hour of this training for nonsupervisory employees, every two years. Supervisors must receive this training within six months of becoming a supervisor, and non-supervisory employees must receive this training within six months of their hire date. Starting in 2021, the law will also apply to temporary and seasonal employees.
The training must include harassment based on gender identity and sexual orientation. It must include practical examples of such harassment. And it must be provided by trainers or educators with knowledge and expertise in those areas.
Compliance Options:
PIASC members have a few options for presenting the mandated Workplace Harassment Prevention Training:
  • Hire PIASC’s specialist to conduct the training Dennis Bernstein, Vice President of Commercial Insurance and Cheryl Chong, Director of Human Resources, can conduct on-site training sessions at your facility. Call 323.728.9500 to schedule your next training.

  • Get a discount on unique, high-quality online training – Traliant, a PIASC Preferred Partner, offering our members a 20% discount on sexual harassment training. Best of all, they use an interactive approach that takes training from “boring” to “brilliant.” Their Hollywood video production team creates high-quality interactive videos with real-world scenarios, where viewers pick what happens next. Which means your employees are engaged throughout the course—not just clicking the “next” button. Each year they revamp their courses with new videos, actors, images and content. So your team members won’t be annoyed that they have to watch the exact same thing every time. To get started, CLICK HERE >>

  • Use the DFEH’s online program (eventually!)  SB 1343 requires the Department of Fair Employment and Housing (DFEH) to produce and post one-hour and two-hour interactive online training courses that employers may use instead of hiring a trainer. However, the DFEH does not anticipate that this will be available until late this year. In the meantime, they have published a “toolkit” at that includes a sample training that can be used in conjunction with an eligible trainer.

Meet with over 80 Print Buyers!
Don't Miss this Event Tomorrow
DATE: September 12, 2019
TIME: 6:00 pm - 9:00 pm
LOCATION: The Atrium at Sony Pictures Plaza
Join us for a printspirational evening at Project Peacock Print Fair to see the new possibilities for print marketing!
  • Applications for offset, digital, inkjet and wide format printing
  • Paper samples and stunning printed promotions
  • Funky finishing to WOW your clients and customers
  • Paper to Pixel marketing technology

FREE beer, wine, hors d’oeuvres

6:30-7:15 PM
Printspirational presentations from:
  • Deborah Corn, Intergalactic Ambassador, Founder of Project Peacock
  • Jack Noonan from MGI shares why Dimensional Design & Sensory Print is a driving force in marketing success.

Keynote from Roxy Prima and Phoebe Cornog of  Pandr Design Co , a California-based boutique design studio specializing in creating sharable moments through their murals. These veteran Ted Talkers and Instagram design influencers will discuss their strategy for creating art pieces that create engagement, and how you can do the same.

7:15-9:00 PM
See all the new opportunities for print marketing and get printspiration directly from these industry print and paper pros…
AGFA Graphics, Domtar Paper, Duplo, Konica Minolta, MGI, Xeikon, and XEROX

Meet your local PIASC reps and learn how they can help you grow your business.

FREE For print customers!
Buyers • Production • Traffic • Creatives • Marketing Pros • Students
Printers and Service Providers: $45
Money allocated to graphic communication students.
Plant & Production Manager Peer Group

Printing Industries of America (PIA) is seeking to create a special peer group for plant and production managers. If you or someone you know may be interested, contact Michael Makin , PIA President at 412.741.6860
Looking for Business

Glendale printing firm is looking to acquire a small digital print company
(sales of $1MM or less). We have open capacity on our Canon/Oce Color
Stream roll fed inkjet press. We also can support your work with our 7 digital
presses, including HP Indigo and complete in-house finishing capabilities including PUR glue perfect binding, UV coating, CASE hard cover book binding, spiral, wire-o saddle stitch, etc.

Call Keith at 818-335-1928
18 Free to Member Courses!
There are n ow 18 free to printer member courses in the Printing Industries of America's (PIA) iLearning Center. What are the five most popular courses?

  • #5 is Basics of Prospecting
  • #4 is Sheetfed Offset Lithographic Press
  • #3 is Color Management Fundamentals
  • #2 is Creating PDFs for Print Production
  • #1 is Orientation to the Graphic Arts

Make sure you and the entire team takes advantage of this member service. For more information including how to get the team signed up, contact Joe Marin at 412.741.6860
Are Your Sales People Making
the Most of your Content?
“Content marketing” refers to the creation and sharing of informative content (such as blogs, e-books, webinars, etc.) in order to attract and engage potential customers.

While content marketing is commonly used to generate leads for the sales team, it is also great for helping the sales team turn those leads into sales. The trick is to educate your sales people on how they can make the most of the content you’re producing.

Here are some of the ways that your sales people can utilize your marketing content:

  • Establish themselves as experts – Many prospects who avoid “sales people” are interested in getting advice from a knowledgeable expert in the field. To help establish their expertise, have your sales people write their own introduction to your content and then share it on their social media channels.

  • Match content to the stages of the buyer’s journey – Make this easy for your sales team. Give them a “cheat sheet”: a chart listing all of your content and the stages of the sales funnel (awareness, evaluation, purchase) for which it is best suited.

  • Stay top of mind – It can take some prospects a long time to work their way through the sales process. Content can keep them top of mind in between long touch points.

  • Help the prospect sell internally – Perhaps the prospect is already sold on your product, but now needs to get three others on board, too. The sales person can ask which content the prospect would find most helpful for making the internal sale.

  • Make the purchase decision easy – People want to feel confident that you will deliver on your promises. Case studies, testimonials, buying guides, comparison sheets and other content can provide the proof that they need.

Source: Plumtree Marketing, Inc. PIASC Member
#COLOR20 get the answers here
Want to know how to achieve accurate and consistent color every time, no matter what the platform or process? Find the answers at  COLOR20 ! Choose from  48+ dynamic sessions  presented by the leading color experts in the industry!

COLOR20  is where you’ll get the best insights, the best practices, and the best answers to all of your color questions. You’ll discover strategies, tactics, technology, and even a few secrets about finding success in color. And best of all, you’ll find an incredible community of people who live and breathe the subject!

Who will you meet at COLOR20?

  • Brand owners and managers
  • Designers and creative directors
  • Commercial printers
  • Label and packaging printers
  • Photographers
  • Wide-format printers
  • Anyone who needs to produce color accurately and consistently
Upcoming PIASC MEMBER-ONLY Webinars
WEBINAR: Who is Buying Graphics Businesses Today
DATE: September 17, 2019
TIME: 11:00 am - 12:00 pm PDT

Attendees will learn:
Statistics on the current state of M&A in the graphics industry; Who are the current or possible consolidators of graphics companies; Current valuations of graphics companies; What deal structures look like today; Why now may be an ideal time to market your business for maximum value; What buyers are looking for in today’s competitive printing marketplace; What you can do to attract & find the right buyer(s); Why some companies are better acquisition targets than others; Preparing your company now for a sale even if it’s off in the future; The down side of a proprietary sale; Case studies of recent transactions.
DTC WEBINAR: Making Print Valuable and Relevant
DATE: September 24, 2019
TIME: 11:00 am - 12:00 pm PDT

“Make Print Valuable and Relevant,” a presentation focusing on:
  • The How and Why to Make Print Valuable
  • Key Triggers to Making Print Relevant
  • Increasing Value (and Profitability) of CMYK
  • Print That Performs and How Do We Get There?
  • The New Print Industry – How Do We get There?
  • Functional Print – Printed Electronics
  • Intelligent Inks or Smart Inks – How Close Are We?
WEBINAR: Weed in the Workplace: Challenge for Employers
DATE: October 9, 2019
TIME: 11:00 am - 12:00 pm PDT

Get your questions answered: 
  • Do you still have the right to maintain a drug-free workplace? What about medical marijuana users who have a prescription for use during work hours? 
  • Is there a legal way to test for on-the-job marijuana usage? 
  • Can you fire employees who fail drug tests? 
  • How does marijuana legalization affect compliance with a host of employment laws and regulations, from disability and medical leave to safety mandates, workers’ comp and more? 
  • What are the key elements of a legally-acceptable policy regarding marijuana in the workplace? Which company documents should be updated to reflect this policy?
Stater Bros. Donated Paper to
Graphic Arts Education!
Southern California high school graphic arts programs and the International Printing Museum in Carson, California, will benefit from a unique donation from Stater Bros. Markets.

This summer, 13 pallets of paper deemed “surplus” by the Stater Bros. in-plant print shop, were delivered to the museum. The much-needed paper, valued at $15,000, will be distributed to high school graphic arts programs throughout Southern California.

Quote of the Week
"Choose your thoughts how you choose your clothes. Make sure they are the best fir for the time, place and location."