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Advertising, Marketing
and Communications
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Hello Michele,
Welcome! We’re excited to launch our quarterly update as a fresh way to spotlight the incredible work of our Nemer Fieger team!
This update is a celebration of the meaningful impact we’re making with our clients and partners, as well as the dedication of our talented team. It reflects our commitment to innovation, consumer engagement, and building brand loyalty in today’s fast-paced market.
We look forward to sharing more stories, successes, and inspiration in the months ahead!
J. Marie Fieger & the Nemer Fieger Team
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Kristin Laursen
Vice President of Media
While her official title is Vice President of Media, Kristin’s favorite new title is "Grandma!" For 27 years, she has helped Nemer Fieger’s clients navigate the ever-changing media landscape, building lasting relationships and creating thoughtful, results-driven campaigns.
With decades of experience leading the media team through strategy, planning, and buying, Kristin is known for her sharp insights, collaborative spirit, and commitment to delivering results for clients. Whether she’s building integrated media plans or spending time with her growing family—including office-mascot dog Maggie—Kristin brings heart and dedication to everything she does.
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AIA Minnesota
Celebrating Architecture Through Storytelling
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Since 2011, Nemer Fieger has partnered with AIA Minnesota to showcase the Homes by Architects Tour, celebrating the creativity and impact of local residential architecture.
In 2025, we helped promote the North Star Story Map, a living collection of the spaces and places that shape us. This digital platform invites Minnesotans to share personal stories about built places that hold meaning in their lives.
Our creative team produced Metro Transit bus interior signs and a digital display series. Media buying planned and placed paid ads to drive visibility, while media relations secured earned coverage in outlets including the Pioneer Press, KARE 11, and WCCO TV to further expand awareness.
Share your story or explore others at northstarstorymap.org.
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180 Degrees
Building Hope for Homeless Youth in Rochester
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Nemer Fieger was honored to partner with 180 Degrees to help launch the new Southeast Minnesota Youth Shelter, located just outside of Rochester, MN. This vital shelter will provide safety, stability, and support for youth experiencing homelessness in the region.
To introduce the project, we coordinated a Construction Sneak Peek event for local leaders, media, and supporters—managing event logistics, creating the press materials, and securing earned media coverage from KAAL, KTTC, and the Rochester Post Bulletin.
Our creative team designed branded visual displays aligned with 180 Degrees’ standards, helping tell the story of the shelter’s mission and future impact.
We were proud to help shine a light on this critical resource for youth in Southeast Minnesota.
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Twin Cities Jazz Fest
World-Class Music and Unforgettable Moments
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This June, the Twin Cities Jazz Festival filled downtown St. Paul with incredible energy, world-class music, and community celebration. Over two packed days, thousands gathered to enjoy unforgettable performances and support the region’s vibrant arts scene.
Nemer Fieger was proud to amplify the excitement for the Jazz Fest through a comprehensive media relations effort that kicked off with the lineup announcement in March. Pre-event coverage on FOX 9, WCCO-TV, TPT, Star Tribune, Pioneer Press, and other outlets helped build strong momentum in the weeks leading up to the festival.
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10,000 Lakes Concours d’Elegance
Sunday, Sept. 14, 2025 | Canterbury Park | 10am - 4pm
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Live music will fill the air as the 10th Annual 10,000 Lakes Concours d’Elegance returns Sunday, September 14, 2025, transforming the Canterbury Park infield into a breathtaking showcase of more than 150 rare collector vehicles—each judged for historical accuracy and craftsmanship.
Explore a century of automotive artistry, from the 100 Years of Chrysler exhibit to a stunning display of early Stutz automobiles. Wander the showfield, meet the owners, and experience the stories behind these rolling works of art.
The fun continues with fine food, a gallery of Minnesota Makers, Morrie’s Kids Zone, free pony rides, vintage shopping, and more—all benefitting Gillette Children’s Specialty Healthcare.
Kids 16 and under are free with a paid adult. Military and veterans receive free admission at the gate with ID.
Learn more and get tickets at 10000LakesConcours.com
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Email your NAME to Terra at TLembeck@nemerfieger.com for a chance to win a four-pack of tickets to 10,000 Lakes Concours d’Elegance valued at $100!
SUBJECT LINE: Win Tickets!
Deadline to enter: Friday, July 18th
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Things to Do, Places to Be
We’re proud to support our movie studio, entertainment, and nonprofit clients in promoting events that bring people together and support great causes. Here’s a look at what’s ahead in the coming weeks and months.
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