Hello Rocky,


Fresh off the excitement of our inaugural SPPA Spring Showcase in Biloxi, we’re stepping into the new season with renewed energy and a clear direction for the future of SPPA.


The showcase was a resounding success—bringing together distributors, clients, and supplier partners for a day full of fresh ideas, meaningful connections, and sunny Gulf Coast vibes. Thank you to all who attended and exhibited. Your support helped us lay a strong foundation for what we hope will become a long-standing SPPA tradition.

Immediately following the showcase, your association leaders gathered for our annual Board Planning Retreat. This meeting not only gave us a chance to connect and get to know our new directors, but it allowed us to reflect on the past year. It also enabled us to align on key priorities, set goals for the months ahead, and formally onboard the 2025–2026 SPPA Board of Directors.


I’m honored to serve as your new Marketing & Communications Chairperson and even more excited to introduce the dedicated professionals who will be leading SPPA through the next year. Below, you'll find a full list of your board members—complete with photos and bios—so you can get to know the people working behind the scenes to keep our association growing and thriving.

Meet the 2025-2026 SPPA Board of Directors

 

President

Lisa Greer, Zebra Marketing


​Lisa Greer is a seasoned sales professional with a strong background in the advertising specialty, awards, and recognition industry. Currently serving as a Senior Account Executive at Zebra Marketing in Jackson, Mississippi, she brings extensive experience and a proven track record of success to her role. Lisa's career is marked by her dedication to building brands and delivering unique, quality promotional solutions to her clients. Lisa has served on the SPPA board since 2021 in various positions and was awarded the Diane Watson Volunteer of the Year award in 2023. Lisa is an alumna of The University of Southern Mississippi.

Vice President Jason Beeker Hit Promotional Products

Jason brings over two decades of experience in the promotional products industry. Known for his strong industry knowledge and reliable follow-through, Jason is equally recognized for his upbeat, approachable demeanor that brings energy and positivity to every conversation. His deep understanding of supplier-distributor relationships, combined with a practical, can-do attitude, makes him a valuable voice on the board. Jason’s commitment to connection, creativity, and consistency continues to drive SPPA forward in its mission to serve and support the promotional products community.

Immediate Past-President Beth Williams Big Dog Promo

Beth brings a wealth of experience and dedication to the association. Having served in every executive role on the board throughout her tenure, Beth’s transition into the mentorship-focused role of Immediate Past President is both natural and invaluable. Her deep understanding of SPPA’s structure, culture, and mission makes her a steadying presence and trusted advisor. With a strong voice for integrity, collaboration, and growth, Beth continues to help shape the future of SPPA while supporting new leadership with insight and care.

Treasurer Jim Maddox

The Maddox Company

Jim brings decades of experience in the promotional products industry along with a valuable multi-line rep perspective to the board. Representing several leading brands, Jim understands the importance of versatility, relationship-building, and clear communication—qualities that make him a key voice for supplier partners within the association. His practical insights, industry knowledge, and steady presence contribute meaningfully to board discussions and strategic planning. Jim’s down-to-earth approach, strong regional connections, and good humor make him not only a trusted colleague but a true asset to SPPA's leadership team.

Secretary Michael Rosamond Fully Promoted

Michael SPPA Secretary and Chair of the Membership & Development Committee, serves as a vital voice for members across the broader Gulf South region. Originally brought onto the board as a key contact in Louisiana, Michael quickly proved to be a passionate advocate for members outside the Birmingham area, where the association is headquartered. His ability to listen, connect, and understand the evolving needs of our membership has made him a natural fit to lead efforts focused on member growth and engagement. Michael’s commitment to inclusivity and access continues to help shape SPPA into a more connected and representative organization.

Director Jennifer Kulbersch Kamin and Associates

Jennifer Kamin Kulbersch is the inaugural Chair of the newly formed Swag & Social Committee. A proud third-generation team member at Kamin & Associates, Inc., Jennifer has been in the promotional products industry since 2005, bringing both passion and polish to everything she does. While she prefers to stay behind the scenes rather than pursue executive roles, her commitment to the board and eye for detail make her an indispensable part of SPPA’s leadership. Jennifer has a natural flair for coordinating memorable social events and branded materials, making her the go-to for everything from board apparel to networking themes that leave a lasting impression. Her energy, creativity, and team spirit help keep SPPA’s events vibrant and professional.

Director Rick Roth Image Works

Rick, owner of Image Works, serves as a Director on the SPPA Board and chairs the Professional Development Committee. Known for his reliability and deep commitment to the association, Rick has stepped up more than once to fill board vacancies—bringing experience, steadiness, and a strong belief in the value of service. His standout leadership in professional development last year earned him a well-deserved return as committee chair, where he continues to help SPPA members sharpen their skills and stay ahead of the curve. And while Rick is no stranger to the spotlight in our industry, word has it he can also steal the show on the dance floor—proving he knows a thing or two about professional growth and great moves.

Director Destra Tontala

Goldstar

Destra, Regional Sales Manager with Goldstar, joins the SPPA Board of Directors as a 2-Year Director and Chair of the Sponsorship Committee. Known for her candor and insightful contributions, Destra made a strong impression at last year’s Holiday Showcase with her thoughtful feedback and supplier-focused perspective. Recognizing her value, the board welcomed her into a leadership role where she could help shape the future of SPPA’s sponsorship strategy. With Goldstar's national footprint in regional association support, Destra brings firsthand knowledge of what makes sponsorships mutually beneficial—making her a natural choice to help elevate opportunities for both suppliers and the association.

Director Jere Beasley

Booster Inc

Finally allow me to introduce myself. I have been with Boosters Inc. since 1999 and I currently operate a branch office in Point Clear, Alabama, which Me and my wife, Tiffany, opened after relocating from Montgomery. I graduated Auburn University with a degree in Accounting, and have decades of industry experience and a deep appreciation for the ever-changing world of promotional products. I'm very proud to return to the SPPA Board, having previously served over 20 years ago. Outside of work, I enjoy pickleball, Auburn sports, and staying out of my wife’s way in the garden.

Stay tuned for upcoming events, programs, and opportunities to get involved. As always, we welcome your ideas and feedback!


With appreciation,

Jere Beasley, Boosters Inc

Marketing & Communications Chairperson

Sunbelt Promotional Products Association (SPPA)


 

To contact SPPA or members of the board of directors please email rocky@sunbeltppa.org or call 205-588-8004