NGAUS 2024 Exhibitor Newsletter Volume 2

Exhibitor Newsletter | Volume 2

Welcome to NGAUS 2024, August 23-26, at Huntington Place in Detroit, Michigan! Thank you for exhibiting! This newsletter includes important information to help you plan your booth, increase booth traffic and engagement, and get the most out of your participation.

Exhibitor Resources

Find all the information you need to start planning, in the format that works best for you!

Use the new Exhibitor Resource Center to find the information you need by topic using the Plan My Booth, Promote My Booth, and Quick Links buttons.
Find everything you need, all in one document, in the Quick Reference Guide. Be sure to review what is and is not included in your booth package.
Stay on top of important deadlines and save/print the Exhibitor Checklist.
Go directly to the Exhibitor Service Kit to order booth services online, find shipping information, and more from the Official General Service Contractor. Additional vendors (electrical, plumbing, audio-visual, booth cleaning, catering, internet/Wi-Fi, security) are listed on page 3 of the Quick Reference Guide.

Exhibitor Resources

Upcoming Deadlines

The following key deadlines are coming up over the next month. Review the Exhibitor Checklist for a full list of deadlines.

June 21 - Large Equipment/Machinery Declaration

July 7 - Discounted Rates Deadline for Lead Retrieval

July 15 - Exhibitor Listing for the printed Program & Exhibition Guide Due

July 17 - Advertising Application for the printed Program & Exhibition Guide Due

July 23 - Discounted Rates Deadline for Electric

July 24 - Paid Ad/Artwork due for the printed Program & Exhibition Guide

July 25 - Discounted Rates Deadline for Custom Shepard Rentals

Booth material shipments accepted at the Advance Warehouse without a surcharge (July 25 – August 14)

Exhibitor Appointed Contractor (EAC) notification deadline to Shepard (page 12 in the Exhibitor Service Kit)

Large Equipment/Machinery Declaration

We need to know in advance if you’ll be showcasing any substantial machinery or equipment in your booth at NGAUS 2024 by June 21. This is important for several reasons:

Logistics and Setup: Understanding the size, weight and specific needs of your equipment and machinery setup enables us to make necessary arrangements for its smooth transportation and setup within the convention center.
Booth Layout and Planning: Any on-booth equipment, machinery and displays must sit within the footprint of your booth. No parts of any equipment can extend beyond booth boundaries. We need to ensure your booth space will accommodate your needs.
Safety and Compliance: We prioritize the safety of all exhibitors and attendees. When we’re aware of large on-booth equipment in advance, we can ensure that it complies with venue regulations and does not pose any challenges during move-in, setup or breakdown.

To facilitate an efficient planning process and ensure a seamless experience for everyone involved, be sure to provide detailed information regarding the dimensions, weight and any requirements of any large equipment you intend to bring to your booth by June 21. Email your plans to David Rudel and Dawn-Marie Copin.

Exhibitor Listing Information - Due July 15

Update your exhibitor listing for the printed Program & Exhibition Guide, website, and mobile app through the Exhibitor Dashboard. The Primary Booth Contact has access and, the first time you log in, you will receive an email with a link to set your own password. If other team members need to have access, the Primary Contact may add them once logged in by clicking on “Users” from the menu on the left-hand side of the page. Get started here.

Review What’s Included in Your Exhibitor Listing in the Program & Exhibition Guide, Mobile App, and Website

Click on the Description and Exhibitor Categories links under "Complete Your Profile" at the top of the page. Don't forget to upload your logo for your listing in the mobile app.

If you exhibited in NGAUS 2023, your Description for the website and mobile app has been carried over for 2024. Please review and update your description by July 15.

New for 2024, the Program Guide will include a Product Categories Exhibitor List, so be sure to add your categories to your listing by July 15.

For any Exhibitor Dashboard login issues, please contact help@mapyourshow.com.

Printed Program & Exhibition Guide Advertising

Reserve ad space in the Program & Exhibition Guide with a Full-page or Half-page Ad. Complete the Ad Application by July 17 and submit to Dawn-Marie Copin (companies A-K) or David Rudel (companies L-Z). Ad files are due to Erin Harrison by July 24.

Show Rules & Regulations

As you are planning your booth design, please review the IAEE Guidelines for Display Rules and Regulations. NGAUS abides by the International Association of Exhibition and Events (IAEE) Guidelines for Displays Rules and Regulations that outline the standard heights, lengths, and requirements of booths and the “Line-of-Sight” style. If you have any questions, please contact Erin Harrison.

The aisle carpet color is tuxedo. All booths must be carpeted or have other floor covering installed, no exposed concrete. Booth spaces without carpet or other floor covering on Friday, August 23 at 4:30 pm will have carpet automatically installed at the exhibitor’s expense.

Housing

BEWARE OF HOUSING POACHERS: This hotel reservation site is the only official hotel reservation site endorsed by NGAUS. NGAUS does not solicit exhibitors and attendees via phone and email to make reservations. Reservations made through third-party companies may not be guaranteed. Never provide your hotel confirmation number to a third party. NGAUShousing@lamontco.com manages NGAUS hotel reservations for more than 5 rooms. If you have any questions, please contact eharrison@tradeshowlogic.com.