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Lightricks. Pivoting to B2B video. Past Visual 1st presenter Lightricks, developer of popular photo & video apps such as Facetune and Videoleap, has concluded that the sky is not the limit for its B2C and SMB creative apps.
Things appear to be plateauing, or at least look pale compared to largely untapped markets such as AI-based systems for the film and video industry – the area the company is now shifting its focus to. Part of that move is laying off 12% of around 600 employees. Back In 2021, when the investment market was hotter, the company completed a fundraising round of $130M at a valuation of $1.9 billion.
Captions. AI video: the hot next thing? Yes, ma'am/sir! AI video creation developer Captions raises $60M, at a valuation of $500M. Of note: new investors include Adobe Ventures. Having started as a solution for enabling users to record and edit “talking videos,” the company recently launched AI Creator, 3D avatars designed for content creation, and AI Edit, where users can watch AI edit their videos in one tap. Captions has around 60 employees.
AgfaPhoto Print. Brand rebirth. Remember Agfa? AgfaPhoto, Helloprint and FastEditor have joined forces under the brand of AgfaPhoto Print to sell B2C photo printing products in Europe. Products include photobooks, personalized photo gifts, and high-quality photo prints.
Meta. Bye-bye “Made with AI” tag – hello “AI info.” After Meta started tagging photos with a “Made with AI” label in May, photographers complained that the social networking company had been applying labels to real photos where they had used some basic AI editing tools.
The company is not changing the underlying technology for detecting use of AI in photos when labeling them.
In other words: if photographers use tools like Adobe’s Generative AI Fill to remove objects, their photos might still be tagged with the new label. However, Meta hopes that the new label will help people understand that the image with the tag is not always created entirely by AI.
Nodle & Hayden AI. Enforceable traffic violation imagery. Hayden AI, the US market leader in mobile automated bus lane, bus stop, and bike lane enforcement, is partnering with Nodle, aimed at leveraging Nodle’s blockchain authentication technology as additional protection to ensure the integrity of tracking and documenting evidence collection. Expect a ticket when parking in that bike lane! (Nodle will also demo its end-user focused Click app at Visual 1st).
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