Hey Now!

I usually keep my biz and 11 lists somewhat separate, but I thought I'd offer this to you cause it's free and who knows - you might already have a newsletter or think about doing one. I wrote about why I think it's a cool idea to have a newsletter for your friends and family years ago. I still think it makes sense. By keeping an email list of my family, for instance, yesterday I was able to convene a fun family Hanukkah Zoom session with folks from all over the country. Over the years I've created lists for neighbors, family, and various sub-groups of friends. I even have a list called "Tag along with Albert at the Last Minute" which has been a fun way to hand over an extra ticket to a concert over the years. Then, there's the birthday list which automatically sends a missive out on a person's birthday - I love hearing back from people on their birthday. This is the 5th year that particular note is going out (to 850 people!) and each year I customize it with fun videos and celebratory magic!

So come join me on the 20th - it's free - tell a friend about it if you know someone who might be interested.

I'll see you in your inbox on the 11th!

Love,

Albert
You Can Do It!

I spend a lot of time reading and writing email newsletters mostly from the comfort of my bedroom office lazy-boy chair while looking out towards the Southwest of Portland over the tops of trees and houses. As proof to me that "this stuff works" I have 14 years of sharing my own newsletter, The Eleven, which goes out to my family and friends. That's been a great way to share what I'm doing which prompts people to write back and tell me what they're up to.

On December 20th I'll offer up a free class on how to create an email newsletter. This information can be useful no matter where you're creating a newsletter - Substack, LinkedIn, or another email platform. I'll take questions and also demonstrate some best practices. If you currently send newsletters you might learn new ways to look at what you're doing. And, if you're not, you might consider it and see how easy it is to get started.
Trial
To make the most out of our time together I encourage you to start a free 2-month Constant Contact trial. This will enable you to see all of the bells and whistles that an email newsletter program provides. If you are into social media there is also a feature that I'm enjoying that allows you to share content to Face, Twit, Insta, and Linkd with the push of a button - a la Hootesuite or Buffer. I'll demonstrate that during the class for sure.

Another fun part of hosting an event like this is to network with other small businesses and nonprofits and hear what is going on for others.

I hope you'll join me on December 20th @ 1 pm pst. Please feel free to use the sharing links below to tell friends about this free class. Anyone who registers will also get a recording of the class.

Take care and happy holidays!

Albert Kaufman

PS - if you're ready to get started with an email newsletter - start a new Constant Contact account - use the code CTCT30 at checkout for 30% off the first 3 months. I'll spend an hour with you to get your account set up and ready to use.

Say hello to Louie - a soft and fluffy addition to my life!
Louie