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Hawaii Hotel Market Update June 2026
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April 2026 Performance
We Can’t Blame the Weather for Waikiki’s Poor Performance
The skies cooperated this month — the neighbor islands carried the state while Oahu’s lower tier kept sliding, weather excuse unavailable.
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Aloha! Last month we had a convenient scapegoat — a pair of Kona Lows that gave the March softness a tidy explanation. This April the skies cooperated, the flights landed on schedule, and Waikiki still turned in a lackluster month. When you can’t blame the weather, you have to look a little harder at the product.
The good news: the state as a whole held its ground — occupancy up 1%, ADR up 2%, and RevPAR up 3% over last April. The better news is that the neighbor islands are doing the heavy lifting, with Maui, Hawaii Island, and Kauai all posting healthy gains.
The uncomfortable news is sitting in Honolulu, where the lower end of the Oahu market is sliding in a way a sunny month does nothing to excuse.
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April 2026 Hotel Performance |
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Occupancy
▲ 1%
vs. April 2025
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ADR
▲ 2%
vs. April 2025
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RevPAR
▲ 3%
Luxury keeps outperforming
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| RevPAR by Island — April |
| Oahu |
▼ 5% |
| Maui |
▲ 11% |
| Haw. Island |
▲ 9% |
| Kauai |
▲ 3% |
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| Year-to-Date |
| Occupancy |
▲ 1% |
| ADR |
▲ 1% |
| RevPAR |
▲ 1% |
| Maui YTD |
▲ 5% |
| Haw. Isl. YTD |
▲ 6% |
| Kauai YTD |
▲ 3% |
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Oahu’s lower-half quality tier is down more than 9% in RevPAR for April and nearly 7% year to date — the soft spot dragging the island.
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The headline state numbers mask a widening split. Strip Oahu out and the picture is genuinely strong; leave it in and you can see exactly where the soft spot lives. Hotels in the lower half of the Oahu quality spectrum were down more than 9% in RevPAR for the month and are off nearly 7% year to date — that is not a rounding error, that is a segment under real pressure.
Luxury, meanwhile, continues to outperform, and the gap between the top and bottom of the market keeps getting wider. The lesson holds: in this market, quality is doing the work.
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April — State
▼ 1%
vs. April 2025
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Canada
▼ 4%
Softness easing
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Year-to-Date
▲ 3%
vs. first four months 2025
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Note: Visitor expenditure data has been discontinued from this report — we’d rather report no number than one we don’t trust.
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Total arrivals slipped 1% for the month, but the composition is more interesting than the top line. Japan came in up 6% — a continuation of the international recovery we’ve been tracking — while Canada was down 4%. After March’s 11% Canadian decline, a 4% dip almost counts as good news. Year to date, arrivals remain 3% ahead of last year, so the fundamentals are intact.
One housekeeping note: we’ve lost confidence in the visitor expenditure data, so we’re going to stop covering it. We’d rather report no number than a number we don’t believe.
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Total Seats
▲ 4%
vs. April 2025
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Domestic
▲ 7%
Year-over-year
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International
▼ 6%
Japan −1% · Canada −8%
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YTD Total
▲ 8%
Dom +11% · Intl −2%
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Air Seats Outlook — June to August 2026 vs. Prior Year |
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| State of Hawaii (Total) ▲ 5% |
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| International (Total) ▼ 7% |
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| By Airport (Outlook) |
| Honolulu (HNL) | ▲ 1% |
| Kahului (OGG) | ▲ 12% |
| Kona (KOA) | ▲ 12% |
| Lihue (LIH) | ▲ 15% |
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| International Markets |
| Japan | ▼ 3% |
| Canada | ▼ 12% |
| Oceania | ▼ 24% |
| Korea | ▼ 25% |
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The forward outlook tells the more useful story: capacity for the period ahead is up 5%, with domestic up 8% — but that increase is benefitting the neighbor islands while Oahu takes it in the shorts. Kahului, Kona, and Lihue are all seeing double-digit outlook gains; Honolulu gets 1%.
International, meanwhile, is heading the wrong direction across the board — Japan, Canada, Korea, and Oceania all down, some of them sharply. Can we let international visitors know we still love them? If only we had an agency funded by a hotel tax that could deliver that message.
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Investment Market — Hotels on the Market |
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There’s no shortage of independent hotels testing the market right now. Here’s a quick look at what’s trading hands — or trying to.
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Oasis Hotel · 96 rooms
The owners recently secured the leased fee interest, so they can now sell in fee simple. They’re experienced hoteliers who know the market well — which may mean much of the upside is already captured.
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Romer House · 179 rooms
A dramatic overhaul added 47 rooms in a complete high-end renovation. Post-renovation performance hasn’t matched the product quality, and the owners are ready to give someone else a shot.
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Ewa Hotel Waikiki · 92 rooms
The seller has lowered the asking price to $16.5 million for this leasehold hotel — below the $18.6 million they paid for it in 2015.
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Maui Seaside · 177 rooms
Purchased for $57 million ($322K/key) in 2022 with plans for a substantial upgrade and a Tapestry by Hilton flag. Getting a run-down asset to Tapestry standard always looked like a stretch; the owner has abandoned the renovation and decided to sell.
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Data Sources: Hawaii Tourism Authority
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Confidential · Oahu
Boutique Hotel
±50 rooms · Fee Simple · Call us to discuss
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