Wednesday, April 19, 2023 | |
Less Than Two Weeks Away! | |
PR FOR GOOD: Learn How to Authentically Connect with Your Audience with Leading Nonprofits:
Monday, May 1
Join nonprofit communications professionals from agencies, in-house, and public affairs for a well-rounded discussion on PR FOR GOOD on Monday, May 1st in Anaheim at the TGR Learning Lab.
Speakers will share their experiences from Boys & Girls Clubs, Think Together, Discovery Cube, TGR Foundation, American Red Cross, Orange County Community Foundation, Los Angeles Dodgers Foundation, and more. These locally-based organizations are leading the charge on a global basis.
Prices go up Sunday, April 30 – don’t delay.
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Sports PR and the Business of Sports at Angel Stadium:
Monday, May 8
Registration now open!
Get rare behind-the-scenes access to the VIP Home Plate press conference room at Angels Stadium and more when a panel of industry professionals from Major League Baseball, sports media, and sports PR share their insights and take an audience-led Q&A followed by a home game with the Houston Astros Monday, May 8th.
Learn about sports PR and the business of sports as panelists talk about:
• A day in the life of a sports PR professional
• Balancing the image of the players, organizations, teams and crisis communications
• Managing the emergence of social activism in sports
• The ins and outs of sports PR
• How they got here with insights on the how-to of working in sports
Beginning at 5:30 p.m., panelists include:
• Adam Kenndey, World Series Champion and MVP, Los Angeles Angels
• Kyle Glaser, National Sports Writer, Baseball America
• Amanda Samaan, Founder & CEO, Revolver Sports PR
• Adam Chodzko, VP of Communications, Los Angeles Angels
The panel will be moderated by Jeff Proctor, owner of ProAngle Media. The event is sponsored by Revolver Sports PR. Limited tickets available. This will sell out, purchase your tickets early. Register today.
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Earth Day Beach Clean Up:
Saturday, April 22
Want to help out the planet on Earth Day? Join OCPRSA in Seal Beach from 9 a.m. to noon on Saturday, April 22 for a beach clean up! Gloves, pickers, bags and free parking provided. Pre-register here; check in at the beach parking lot at the end of 1st Street at the blue tent.
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Member Spotlight: Q&A with Chelsea McKinney, APR Candidate
April is APR month, and we're shining the spotlight on some of OCPRSA’s APR candidates in the next few weeks. Please say hello to Chelsea McKinney, an absolutely dynamic PR professional whose amazing can-do attitude and warm, welcoming nature make her a favorite with colleagues and clients alike. Meet Chelsea!
Q: Chelsea, please tell us about you! Your job, etc.
A: I have nearly a decade of PR agency experience under my belt, with a history of serving clients in a variety of industries. It’s been my pleasure to represent some of your favorite fast-food franchises, Huntington Beach’s beachside concessions, nonprofits helping folks (re)enter the workforce, families in poverty who are at risk of or experiencing homelessness and even your favorite shopping centers! I’m blessed to lead an incredible team of bright and creative professionals, working in lockstep to tell our clients’ stories and help revitalize brands. On a personal level, I’ve been with my husband for almost 18 years, and I have two of the kindest, smartest and most beautiful daughters I could have ever asked for. I love trashy reailty television (and Ted Lasso) and you can usually find me with my family exploring and enjoying Southern California’s best family-friendly spots.
Q: What motivated you to pursue your APR?
A: Throughout my career, I’ve worked alongside powerful, ethical and strategic women leaders. Many of my mentors have their APR and I know that although it is a busy season in my life with two small children, I had to take the leap. In order to be the best professional I can possibly be, I need to have that leg up within our field and having my APR will do that for me. I am excited to attempt to join a prestigious group of professionals who proudly hold this accreditation!
Q: What’s your favorite piece of advice for PR professionals?
A: Network, work hard and be kind. Aspire to be a valuable resource for your peers – it can open many doors in this industry – and don’t forget to be humble, grateful and friendly. Kindness can make a huge impact.
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April is APR Month
Are you looking to stand out in the competitive PR field? Look no further than the Accreditation in Public Relations. Start a new chapter with the only certification that will certify your drive, professionalism, and ethics. Learn more.
Are you pursuing your APR, or thinking about it? Catch up on the latest issue of The Pinnacle, the monthly newsletter from PRSA that offers a roundup of programs, tactics, strategies and insights designed for PR and communications professionals who may be interested in pursuing their APR, as well as thought leadership for those who've already earned this valuable credential..
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RockSpark Communications + Marketing, an Orange County PR firm specializing in public sector communications and founded by Robin Rockey, APR, recently announced a new client partnership to provide communications and outreach services for Trabuco Canyon Water District.
| Amanda Samaan, founder and CEO of Revolver PR and OCPRSA board member, was honored as a 2023 Women of Influence by the Greater Irvine Chamber of Commerce. The annual event recognized 10 women leaders who have made outstanding contributions to their fields and communities. Samaan, who has served as the National Chair for the Sports and Entertainment Division of PRSA, is a guest lecturer in college classrooms across the country on topics including entrepreneurship, leading with integrity and women in sports. She is a mentor at her alma mater Vanguard University, and is also an executive committee member for the women in sports group “A Seat at the Table” and the National Women in Sports & Events group. | |
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Western District Conference is SOLD OUT! A big shout out to conference organizers on a great job!
Already registered? There’s still time to register for breakout sessions and to sign-up for Western District add-ons like our Dine-Around, APR in a Box and Pre-Conference Leadership Workshop. We hope to see you in Tucson for 3 days of professional development, networking and sunshine!
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Pre-Conference Leadership Workshop
Owning Your Leadership Style
Take your conference experience to the next level and add on the pre-conference leadership workshop!
Join renowned leadership and executive coach Suzanne McFarlin, PCC, BCC, for our pre-conference workshop, Owning Your Leadership Style. This interactive session will walk participants through exercises to help identify your natural leadership traits, how to claim your personal style, and set your own goals for making even more impact as a leader in any organization.
Register for the workshop when you sign up for the conference.
Book Your Stay at the Westin La Paloma!
Our conference room block is nearly full already - don't delay in reserving your stay today! The conference is hosted at the beautifully serene Westin La Paloma Resort & Spa.
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USC Annenberg Hosts 33rd Annual Kenneth Owler Smith Symposium on Public Relations:
Thursday, April 20
OCPRSA members are invited to attend the 33rd annual Kenneth Owler Smith Symposium on Public Relations hosted by USC Annenberg. The theme, “New Reputation,” will feature a discussion with PR executives about corporate reputation elements that make a difference with key audiences and about ESG (environmental, social, and governance) reporting. The event honors the past national president of PRSA, founder of PRSSA, and longtime USC professor of public relations. Featured speaker will be Vincent Stanley, director of corporate philosophy at Patagonia. Scheduled panelists include representatives from Mattel, Medtronic and IBM moderated by Chris Deri of Weber Shandwick, New York. A networking reception for PRSA and IABC guests and USC Annenberg students and alumni begins at 4:30 p.m. followed by the program at 6 p.m. The in-person event is free but RSVP is required.
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Free PR Boot Camp for College Students:
Friday, April 28
Help spread the word! College students are invited to a free, all-day PR Boot Camp on Friday, April 28 from 9 a.m.- 3 p.m. in Santa Ana. Hosted by Global Results Communications, a tech-focused and award-winning PR firm, students majoring in journalism, communications or PR will learn about tech public relations from an agency viewpoint and work in groups to create and present an assigned campaign to industry professionals! Lunch will be provided. Students can register for the boot camp here! Limited availability, RSVP today!
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News from National
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Applications are currently being accepted for the 2024 PRSA Board of Directors until Friday, May 12. Click here for the application form and other information about the nomination process, including open positions, deadline dates and qualifications needed to apply. PRSA is seeking candidates to fill three Officer positions as well as Director positions for five Districts and one Director-At-Large position.
PRSA Webinars
PRSA members can attend webinars for free.
Issues & Trends
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