Want to grow? Make more money... Aspire Newsletter for November 2021

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Aspirations Newsletter - November

Greetings!,

Hopefully your business isn't all about money. The best businesses, the ones that are around for a long time and grow more easily, fulfill other needs than just the financial ones. They add value to their community, the solve big problems, they generate joy, they make people (employees and customers) feel good in some way.

But... that doesn't mean the money part isn't important. In fact, it's critical. If your business isn't making money (profits), or at least enough money, then you're not going to stay in business and whatever other benefits you're generating aren't going to matter.

So the question is - how healthy are your profit margins? And are you paying attention to them (other than just cashing your checks...)?

"Don't go to work to make money; go to work to spread joy." - Marianne Williamson

"Don't just make money, make a difference." - Grant Cardone

"Always borrow money from a pessimist, they won't expect it back." - Oscar Wilde

If you're feeling flummoxed by your financials you might want to check out this month's article (below) or join me for the next book review on December 9th. Either way, if you saw anything interesting in this month's edition drop me a line and let me know what you think - I'd love to hear from you.

Here are some things I've run across the last few weeks that I think are worth sharing.

Here's a great list of useful websites that you might not be familiar with (via Reddit): Useful Websites More People Should Know About
If you've ever been curious about how to value a business, here's a straight forward look at how to calculate what your business might be worth - this is for marketing agencies, but the ideas mostly apply to anything: https://www.robertglazer.com/marketing-services-company-agency-valuations/
And finally, here's an exciting announcement about a new downtown stadium for Professional Women's Soccer - looks like it should be very cool: https://www.startlandnews.com/2021/10/kansas-city-riverfront-stadium/

Next Business Book Review - Simple Numbers 12/9 8:00

Business owners love to make money, but most of them don't love dealing with the numbers and candidly many business owners don't understand their numbers... which can cause a lot of problems.

That's why I love this book from CPA Greg Crabtree. He calls it Simple Numbers, Straight Talk, Big Profits and he does a great job of laying out a simple financial principles that will benefit and work for any business owner. These principles will give you the foundation you need to make sure your business is making the money you expect (and need) it to.

And that makes it a great topic for a Business Book Review - you'll get a summary of the big ideas, we'll walk through a presentation / discussion and you'll get to meet and hear from a lot of really smart people who are interested in the same topic. It's the best investment of time you can make for yourself all month.

We look forward to seeing you and hope you can join us for a great discussion.

Business Book Review - Simple Numbers

At Aspire, we help business owners figure out the best way to grow their business. Focusing on creating a healthier business, making more money and working less. Building your business into a true ass et. If you're interested in learning more or know of someone that might like to learn more - contact us and we'll grab coffee...and you know...talk! ;-)

Want to grow your business? Then make more money...

There's a dangerous myth out there that if you want to grow your business or sell more then you need to lower your prices. Going back to Economics 101 that's the essence of the law of Supply and Demand.

The problem is that in the real world, that academic theory doesn't hold up very well for most businesses. It is true that it's easier to sell at a lower price point - that's the demand side. But it doesn't take into account the supply side of the challenge. Unless you meaningful economies of scale, it's always harder (and likely more expensive) to make and sell more. And more isn't always better...

The reality is that you likely need to be charging more if you want your business to grow - read on to see what I'm talking about...

Want to grow your business? Then make more money...

There is an art and a science to business growth - our goal is to help business owners win the game of business by giving them clarity on what they're actually doing, where they want to go and the best way to get there. Implementing strategy and planning along with powerful new ideas will help you grow your business the right way! At Aspire we work with successful people that understand the value and the need for continual improvement and growth. (You know - people like you!)

If you have customers, revenue and costs, we can help you grow your bottom line, find more free time and generally have more fun with what you're doing. If you think you're up for the challenge, give us a call and we'd be happy to have a free consultation with you.

Have a great day!

Sincerely,

Chris Steinlage and Shawn Kinkade

P.S. The Entrepreneurs Alliance is doing a fundraiser to go along with networking for their November event. The meeting will be at the warehouse for PCs for People and it should be a good time and a chance to support a local worthwhile charity: Entrepreneurs Alliance November Event - PCs for People

Shawn Kinkade

Founder / President

SKinkade@AspireKC.com

Chris Steinlage

Principal

CSteinlage@AspireKC.com

Aspire Business Development

10955 Lowell Avenue, Ste. 400

Overland Park, KS 66210

913.660.9400

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