Beauty surrounds us.

So much is written, promoted, and sold in the name of beauty that it is hard to overstate how ubiquitous the idea of beauty is in our lives, especially, as it relates to our bodies and faces. It is everywhere we look: in magazines, on television, and across the landscape of social media. This form of beauty, physical beauty, is often considered to be the province of the young. But older folks also like to look good. Let’s call that youthful.

From this perspective, let’s define what “beauty secrets” are. Beauty secrets are specialized tips, unconventional techniques, or insider skincare and makeup practices used to enhance personal appearance. These not-so-secret secrets can, of course, apply to anyone, at any age.

As we get older, however, applying these tips and products doesn’t always produce the results we had hoped for – for instance, the immediate glow we’re after that boosts our self-confidence. Sometimes, all it leads to is frustration, even regret when you’ve spent a lot of money and feel that you didn’t get your money’s worth ...