— Aug. 27, 2025 —

Discover how Sustainable Beef LLC and Walmart are leveling the playing field for Red Angus producers in the next RAAA-sponsored episode of The American Rancher. This feature showcases a producer-driven processing plant in North Platte, Nebraska, that rewards black and Red Angus cattle equally, along with RAAA’s rebranded feeder calf program, Angus Access and the traceability tools that boost premiums and market opportunities.

Tune in to RFD-TV: Monday, Sept. 15 at 7:30 p.m. CDT, Tuesday, Sept. 16 at 12 a.m. CDT, or Sunday, Sept. 21 at 11 a.m. CDT.

Whether you’re

 – hosting a fall sale

 – prepping for your 2026 event

 – or simply staying visible in the breed

...the October Red Angus Magazine helps keep your brand front and center. Consistent exposure builds recognition and drives results – especially as sale season picks up steam.

Deadlines:

• Space Reservation – Friday, Aug. 29
• Ad Creative – Friday, Sept. 5

(Early submissions appreciated – convention week follows!)

Reserve your ad space today by clicking the link or emailing Tracey at tracey@redangus.org

Reserve your ad space by clicking this link or emailing Tracey Koester at tracey@redangus.org.

Download the media kit.

List your operation on the Private Treaty Page.

DNA parent verification (parentage test) must be completed and recorded in REDSPro on the individual animal and verified to the greatest extent possible before an animal is shown at any Red Angus national or regional show including the Red Angus Youth Expo. Animals must be on R or I status. 

All cattle must meet both requirements (parentage test and registration status) by noon the day after check-in, if the show schedule allows, at the following junior and open shows: Iowa State Fair, KILE, NILE, American Royal, Western National Red Angus Show, NAILE, Cattlemen’s Congress, Fort Worth Stock Show and Red Angus Youth Expo.

DNA will be collected from all Grand and Reserve Champions, as well as overall winners in every show, for parentage verification. Producers are encouraged to submit DNA as early as possible to allow time for lab processing. Please allow 4 to 6 weeks for results.

For questions regarding DNA, please contact the RAAA DNA department at dna@redangus.org or erin@redangus.org.

Percentage female shows are offered at Iowa State Fair, NILE, American Royal, Western National Red Angus Show, NAILE, Cattlemen’s Congress and Red Angus Youth Expo.

Friday, Sept. 12, 9 a.m. in conjunction with National Red Angus Convention

Don’t miss this opportunity to step inside one of the nation’s most critical research facilities! Join us for a guided tour of the USDA National Laboratory for Genetic Resources Preservation, a cutting-edge center dedicated to protecting the future of American agriculture.

During this exclusive tour, you'll explore advanced laboratories and high-security storage vaults that house the genetic building blocks of our livestock and food crops. You'll also get an inside look at the innovative projects preserving vital genetic material, like semen and embryos, that form the foundation of resilient breeding programs nationwide.

Why it matters: The NLGRP serves as a genetic safety net for American agriculture, ensuring valuable traits such as fertility, disease resistance, growth and environmental adaptability are not lost to disease, disasters or time. This “genetic insurance policy” not only protects producers but also fuels long-term performance gains and sustainability in our herds.

Spaces are limited. Make plans now to join this unforgettable experience and see firsthand how science is safeguarding the future of Red Angus.

The Red Angus Association of America invites members, producers and industry partners to register for the 2025 National Red Angus Convention, set for Sept. 9-11 in Loveland, Colorado.

With a blend of education, entertainment, networking and strategic policy discussion, the 72nd National Red Angus Convention offers something for everyone.

For those traveling via Denver International Airport, transportation options to and from the hotel include Uber/Lyft, Groome and Landline.

Register today and secure your place in Loveland. Registration fees for the National Red Angus Convention are eligible for the Rancher Resilience Grant. Learn more by clicking here. 

Affiliates are encouraged to take advantage of the Affiliate Grant Program to help support member attendance at the upcoming National Red Angus Convention, Sept. 9–11 in Loveland, Colorado.

Grant funds may be used to cover 50% of the registration cost for up to two active affiliate members attending on behalf of their state or regional affiliate. Representing attendees are asked to participate in the Affiliate Leadership Meeting on Wednesday, Sept. 10, from 7:30 to 9 a.m.

To apply for funding, please complete the Affiliate Grant Program application found here and submit it to katiemartin@redangus.org.

• Fall 2025 Herd Inventory Due Sept. 3
• RASF Golf Tournament Registration Now Open
• DNA Collection and Submission Reminders
• Annual Membership Dues and Spring THR Billing
• Grid Master Award Entries Now Open
• DNA Requirements for Progeny Registration
• Updated Requirements for Reporting Animal Groups

Compared to last week, all classes of cattle and cattle futures were higher with numerous all-time highs recorded. The dressed beef cutouts made strong gains with corn also higher.

Sept. 9-11 | National Red Angus Convention

Sept. 15 | Red Angus Feature on American Rancher 7:30 p.m. CDT

Sept. 16 | Red Angus Feature on American Rancher 12 a.m. CDT

Sept. 21 | Red Angus Feature on American Rancher 11 a.m. CDT

Deadlines

Sept. 1 | Calving Book Orders Due

Sept. 3 | Fall Herd Inventory Due



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