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“This rebranding marks an exciting new era for the association as well as the PSI Chapter,” says ReMA PSI Chapter President Tamara Mayberry of Pioneer Industries International (pictured here). “We look forward to introducing this new brand identity to recycling stakeholders around the world and continuing the great work of our association and chapter into the future.”
In the lead-up to the new brand reveal, the association celebrated its history with several initiatives. During the ISRI2024 opening session, ISRI debuted its Celebrate ISRI's History & Future video that highlights its reach and impact.
Earlier in April, ISRI launched an online timeline featuring historic milestones in the recycled materials industry, as well as memorable moments in the association’s past. Prior to the ISRI2024 convention, the association also launched a digital mosaic in which members shared memories of ISRI and various events over the years. A full-scale physical installation was then displayed at ISRI2024 to bring member’s memories to life onsite.
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