MFA Longevity Market Report
News and insights from thought leaders in the longevity economy
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Dear friends and colleagues,
As I celebrate my 77th birthday, I am thankful that I continue to be inspired by the developments in the longevity and caregiving fields. New innovation hubs are appearing across the globe, new authors and research studies are being released, AI innovation is exploding, and there is increasing participation in the market by investors, entrepreneurs, and non-profits. We learn so much from our clients, sponsors, and partners and from the presentations at conferences such as SMASH, HLTH, and ICAA. It reminds me so much of the early days of the internet.
We are very excited about our plans for the What’s Next Longevity Innovation Summit on December 15-17 in Washington, DC. Scroll down for updates on presenters and sponsors! We also can’t wait for our adjacent events to JPM 2026 in San Francisco on January 11-12.
I hope we all find time to enjoy the beautiful fall leaves, walks with friends and family, good nutrition, and sleep.
Warmly,
Mary
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What's Next Longevity Innovation Summit - December 15-17
There's less than two months until the What's Next Longevity Innovation Summit at the National Press Club in Washington, DC. With so much going on in this space, we are still adding presenters and sponsors! The latest additions include Richard Lui, CNN/NBCU News Group; Bob Blancato, Matz, Blancato & Associates; Courtney Baldridge, USAging; Joel White, Horizon Government affairs; Patrick Weiss, Groove Health; Christina Keny, Samsung Digital Health; and Anna Banks, AARP.
Be sure to register by October 31 for early bird savings!
| | What's Next Longevity Deal Talk | | |
Episode 39 - Two new important partnership deals are the focus of this episode. The leaders join Mary and Fred for an in-depth discussion on what it means and how it happened. USAging CEO Sandy Markwood has a new strategic partnership with BetterAge, headed by Diana Yin. Then we hear from Greg Olsen, who heads the New York State Office on Aging, about the state’s growing partnership with GoGoGrandparent, headed by Justin Boogaard.
See the full list of What's Next Longevity Deal Talk episodes.
| | What's Next Living Longer Better Smarter | |
Episode 92: Health, Hearing, and Happiness - Dramatic changes are on the way in medicine that could enable us to live longer and healthier. Best-selling author Dr. Michael Roizen has the latest research and a new venture to help guide you on the journey. Also joining Mary and Fred on this episode is Audien Hearing CEO Ishan Patel, who has more new innovations. Plus from SuperAging News, David Cravit, co-author of The Super Aging Workbook.
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Episode 93: Brain Health & Medicare - Learn about a new blood test for early detection of Alzheimer’s and a new scientific study on the benefits of a leading brain training app. Plus, get help navigating through Medicare Open Enrollment. In this episode, Mary and Fred are joined by Dr. Michael Roizen, Chief Wellness Officer Emeritus at the Cleveland Clinic; Dr. Henry Mahncke, CEO at Posit Science (maker of BrainHQ); and Lawrence Kosick, CEO of GetSetUp.
See the full list of What's Next Living Longer Better Smarter episodes.
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Funding News
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Neura Health, a virtual neurology clinic, received $11.4 million in Series A funding, led by The American Heart Association’s Go Red for Women Venture Fund.
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Aerska, a biotechnology company improving the treatment of neurological diseases, raised $21 million in seed funding co-led by Age1, Backed VC, and Speedinvest.
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Caregility, a telehealth company that supports virtual nursing and hospital-at-home care, raised $25 million led by Star Mountain Capital.
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The Sunrise Group, a sleep health company, secured $29 million in funding led by Eurazeo, which it will use to expand its digital sleep clinic, Dreem Health, to all 50 states.
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Zingage, an AI care delivery platform for home care, raised $12.5 million in Seed funding led by Bessemer Venture Partners.
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Meela, a telephone AI voice companion designed to tackle loneliness in older adults, secured $3.5 million in seed funding led by Bain Capital.
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AgeTech Collaborative Announces Fall Cohort
AgeTech Collaborative from AARP discovers innovators, accelerates technology, and fosters collaboration to make aging easier for everyone. Learn more about the recently announced 2025 Fall Cohort and the work they are doing.
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GetSetUp Releases Active Aging Report
GetSetUp’s latest 2025 Active Aging report highlights the transformative impact of digital engagement on aging, with over 4 million class attendances in 2024 and 80% of older adults reporting greater independence. From improved health literacy and reduced loneliness to increased confidence with technology, the findings demonstrate that digital tools are crucial for aging with dignity. The report urges health plans and aging agencies to bridge digital gaps by offering trusted platforms, such as GetSetUp, that drive better outcomes, lower costs, and offer higher satisfaction.
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Apply for Social Connection Grant
USAging has announced a grant application for 12-month seed grants of up to $35,000 each. Up to 10 organizations within the aging network will be awarded funding to expand or create evidence-based programming to support social connection for older adults and family caregivers. Applications are due by December 5.
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Report Shows Positive Impact of Groove Health
Groove Health, a tech-powered movement therapy platform helping older adults with chronic musculoskeletal conditions reduce pain and improve strength and mobility, has published its first outcomes white paper demonstrating 87% improvement in lower body strength and 164% improvement in balance among osteoporosis patients. The study validates the platform's ability to close the exercise gap for millions of aging Americans living with bone health conditions.
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The Smarter Service Partners with Link-age Solutions
The Smarter Service, the trusted tech concierge service for older adults and senior living communities, is proud to announce a partnership with Link-age Solutions, creating new opportunities to support its senior living members. The Smarter Service helps to close the digital divide for residents, while saving 20% of staff time, generating 4.9 out of 5 resident satisfaction scores, and delivering a 3x ROI.
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Smart Hip Guardian Nears Market Launch!
Briggs Health Solutions, the manufacturer of the patented Smart Hip Guardian, a predictive, medical device to help protect against hip injuries and fractures when falling, is nearing final stages of commercialization. In recent weeks, the team was chosen to participate in the prestigious 2025 CTA Digital Health Innovation Summit and was selected to exhibit in the coveted Eureka Park section of the 2026 Consumer Electronics Show. Having already earned preproduction order commitments from several senior housing partners and in-home care operators, Briggs is targeting to have the Smart Hip Guardian in market by April 2026.
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Books, News, Reports, and Events
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Read about why money is flowing into AgeTech.
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WeightWatchers introduced a new menopause program that includes workshops, fitness guidance, and prescription access as needed.
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A new Mather Institute report highlights the rise of smart wearables, AI-enhanced sleep technologies, and personalized nutrition with DNA-based diet plans.
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The U.S. Department of Health and Human Services Office of Inspector General found that nursing homes did not report 43% of major falls with injury.
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The Trump administration announced a new AI-driven Medicare pilot, WISeR, aimed at “reducing wasteful care” by using algorithms to approve or deny prior authorization for certain medical care in six states through 2031.
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A new book, Radiant Longevity: A Physician’s Protocol for Living Your Best Life by Dr. Julianna Lindsey, MD, FACP, takes an evidence-based approach to aging.
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The Intergenerational Changemakers Fellowship brings together older adults and college students. Nominate someone or apply by October 31.
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