FREE to Register
Open to CHTA Members & Non-Members
How Do You Stack Up?
Caribbean Hotel Performance YTD and Insights for Winter 2022
As Caribbean hotels look to recover, a growing number are once again benefiting from insights provided by STR, the world’s leading tourism industry barometer on rate, ADR, occupancy and comparative company subset and destination performance. Join STR and CHTA for a strategy-guiding session as we look at:
• Summer, 2021 Industry Performance and How You Measure Up
• How the Winter Season is Shaping Up
• Benchmarking Against 2019 and Trendline Data Pre-Covid-19
• How-Out Events and Strategies Shape Performance
• Essential Decision-Making Tools… How Data and Reports Drive Better Decisions
Panelists:
• Peter Hopgood, President, Paulson Puerto Rico Hotels
• Rico Louw, Regional Sales Manager and Sales Executive for Mexico, STR
• Erin Smith, Chief Information Officer, Bermuda Tourism Authority
• Karolin Troubetzkoy, Executive Director, Marketing and Operations, Anse Chastanet and Jade Mountain Resorts
Attendees will also learn about STR’s Planned Forward STAR feature and how they can participate in and gain even more valuable planning insights from this new support service.
Who Should Attend?
Owners and Operators of Independent Hotels
Sales and Marketing Professionals
Local and Regional Brand/Chain Marketing Representatives
DMOs and Destination Marketing Professionals