All the news from the frozen & dairy aisles
Wednesday's Wake Up...what's happening in and around our aisles - March 3, 2021
We're kicking off Frozen Food Month and driving sales in a big way! Take advantage of all kinds of promotions, give-aways, social media advertising and point-of-sale materials for this exciting promotion. And of course, don't forget to enter the Golden Penguin Awards!
Wednesday Wake Up!
Virtual Panel Series

Wed., March 17th,
9:30 - 11:00 am
Logistics/Supply Chain Virtual Panel

Mark your calendar and join us for our next panel in our virtual series, designed to celebrate our essential teams, their efforts during the pandemic and the future of our growing categories!



Moderated by:

Dr. Russell Zwanka
Associate Professor - Food/CPG Marketing
Western Michigan University


Register Today!

Save the Date for our upcoming panels

April 14 - Analytics
June 9 - Aspiring Leaders
Sept 1 - Retail/Wholesale
October 23 - Yr in Review

Thank you to our Leadership Sponsors:
Event Sponsors:

H.P. Hood
Highland Park Markets
Mama Rosie's
Roche Bros.
Sargento


Digital Sponsorship Opportunities
Don't miss a single issue of
Wednesday Wake UP!
Check Past Issues

Category Resources & Updates




IRI CPG Demand Index: 030321

Supermarket News: Frozen Food Sales Up 21% as COVID alters shopping and eating behaviors

American Dairy Association: Great News for 2020 Retail Sales - All Dairy Category Sales Increased Over 2019

Frozen Refrigerated Buyer: IDDBA Updates Covid Impact

Shelby Report: Independent Grocers Should Remain Committed to Community Wellness

AFFI: Your Recipe for March - Think Frozen

AFFI: Scientific Review Shows Coronavirus Not Transmitted by Food

New Acosta COVID 19 Report Reveals 75% of Shoppers Plan to Stick to at Least Some of Their New Habits Post - COVID

Supermarket News: Ahold Delhaize USA Completes Step One in Shift to Self Distribution



Webinars, Podcasts & Blogs

IRI Report: 2020 Growth Leaders in CPG: Who's Winning and Why?

IRI Podcast: Measuring Retail KPIs and Performance Post-COVID

Dairy Foods: Are you ready to market to - and hire- Generation Z?

MorningNewsBeat, Sansolo Speaks: Living in Omni-World

Supermaket News: Panel Discussion FMI Midwinter Executive Conference: As the Future of the Workforce Changes, Industry Leaders Share Their Experiences

PBH: State of the Plate 2020 Research Report


Upcoming Annual Events for 2021:

Congratulations to Casper's Ice Cream and Bright Farms, winners of our February drawing for a Golf Gift Pack that includes a $50 gift card to Pinehills Golf Club!


2021 FRANE/Ryan Marrocco Memorial Golf Tournament,
August 24, 2021



2021 Annual Conference
AC Hotel Portland Downtown Waterfront, Portland, ME
October 22-24,2021
Registration Form


2021 Scholarship Program Application Now Available!

2021 Scholarship Information
2021 Scholarship Guidelines
2021 Scholarship Application
2021 Transcript Form
2021 FAQ's


2020 Scholarship Winners


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Frozen & Refrigerated Association of the Northeast (FRANE)
www.frane.org frane@frane.org #203-597-7215
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