It's hard to believe summer is just around the corner at last. We've had an active spring, and we're happy to say we're looking forward to one of the busiest summers on record.


Below, you can check out our video on the National Auto Auction Association's Annual Convention. Stay on the lookout in a future AV-ator for a case study on the World Automobile Auctioneers Championship that we just finished producing.


We hope we can catch up with you in June at either the MPI Upstate NY Cocktails & Connections: Salute to Summer on June 7 or the ESSAE Trade Show on June 8, both in Albany.


Earlier this month, I got to share my passion for AV with students at Hope Hall School, where I spoke with their high school students about what it's like to work in the audio visual field. Hopefully, some of them will consider it as a future career. And by the way, if you're a golfer, Hope Hall is hosting its High Hopes Golf Tournament at the end of July! More info below.


If we can assist you in planning your next event, we'd love to be of service. Please just reach out to me at Justin@CheshireAV.com, or call (585) 325-4250.


We Hope Everyone Had a Great Memorial Day Weekend!

On the Road with Cheshire

NAAA Annual Convention

Last fall, we had the honor of handling production on the National Auto Auction Association's Annual Convention at the Sheraton Dallas Hotel.


The NAAA was founded ten years after the very first auto auction took place in 1948, and now represents the interests of a large and vibrant membership, to which they provide education and instructional programs, safety awareness and training to reduce risk and prevent workplace accidents, leadership development, and advocacy at the national level with a political action committee. They also produce publications, conferences and networking events, as well as policies for best practices for their members.


For this convention, we provided production services as well as equipment for their event that included general sessions, panel discussions, an awards ceremony with live music featuring Jake Owen, breakouts, and an expo.


We just finished handling their World Automobile Auctioneers Championship on May 19th that was held in St. Albans, West Virginia, so watch for a case study, coming soon!

MPI Upstate NY Cocktails & Connections: Salute to Summer

As many of our readers know, Justin Cheshire has had the honor of serving on the board of MPI Upstate New York from 2010-2015 and again from 2020-2023. June marks the end of his term.


We hope you'll be able to join him and other MPI Members at MPI Upstate New York's Salute to Summer to say farewell to departing Board Members and welcome the new ones at The Hollow Bar + Kitchen in Albany, NY on June 7, from 5 to 7 pm. What better way to kick off the summer than to keep the cocktails flowing in the company of industry friends?!


And by the way, should you need a new headshot, there are still slots available for you to sign up now!


Hope to see you there!

Join Us for the ESSAE Trade Show on June 8!

It's not too late to register for the ESSAE Trade Show taking place on June 8 at the Albany Capital Center in Albany, NY!


For those in the meetings and events industry, this one-day event is "must be there" for professional development and networking, as well as to check out meetings-oriented products and services. You'll have the opportunity to interact with key decision-makers within the association community.


If you attend, please be sure to stop and see us at Booth #2, where we'll be showcasing our beMatrix 2.5mm LED desk, shown above, and where visitors can enter a raffle for an overnight stay at the beautiful Lake House in Canandaigua, NY.

Cheshire Behind the Scenes

Justin's AV Career Insights Intrigue Students at Hope Hall School


On Friday, May 5, Justin Cheshire presented insights on a career in the world of AV to high school students at Hope Hall School in Gates.


Hope Hall School is a private, non-sectarian, 501(c)(3) not-for-profit school with a unique learning model designed for students who learn differently and who consistently experience frustration in the traditional classroom setting. 


"When I was young, and my father saw what was happening at Kodak, he started Cheshire AV. Honestly, if he hadn't brought me into the business, I would never have known about the world of AV as a career. I don't think many kids today are aware of it as a possible career option when they have an interest in sound and video."


Justin shared his experience working in AV, speaking about the fact that there is really no "typical day," because there's such variety in the job. He talked about the many places to which he's had a chance to travel as a result of his career choice, and the fact that he gets to work with a lot of different types of people, technology and equipment.


He also spoke about the path to becoming an AV Engineer, the education students might want to pursue to get into the field, and the steps, internally, an employee takes to rise in the ranks at Cheshire.


The students were very engaged with the presentation, and who knows how soon a Hope Hall alumni might end up being a new Cheshire AV employee?


P.S. If you're an avid golfer, Hope Hall is holding their High Hopes Golf Tournament at the end of July at The Links at Greystone. Although the entire Monday field is sold out, they're booking on Sunday, July 30, if you're interested. Justin and Chuck have both attended, and they can tell you from experience that they had a ball (pun intended!). All proceeds from the tournament go to support the education of Hope Hall's students.

Industry Insights

6 Lessons on Special Event Protocol from the Coronation of King Charles III


When the monarchy of Britain breaks protocol by inviting other monarchs and heads of state to attend the coronation--which happened for the first time ever when Charles was crowned King--there are lessons to be learned.


The Royal Lancaster London, the hotel that hosted many of the dignitaries, wrote a whole new "playbook" for the occasion.


Click here to discover their lessons in special events.


24 Sustainable Event Ideas for Greener Gatherings


Many companies have begun to embrace sustainability and are actively looking for ways to respect the environment and incorporate environmental conscientiousness into their events.


This article by Swapcard offers two dozen ideas that range from venue selection and catering options to eco-friendly swag and tech devices focused on sustainability.


In Our Last Issue


If you missed our last issue, you can check it out here, including:


  • On the Road with Cheshire
  • NYSSBA Case Study
  • ACEC New York
  • LeChase Brings Hybrid Production to Their Home Ground
  • Cheshire Behind the Scenes - Todd Uckermark, Production Manage
  • IMPI Upstate New York Moonlight Masquerade Gala
  • Industry Updates
  • How ChatGPT Will Impact the Meetings and Events Industry
  • A Future Vision for Trade Shows
Cheshire AV | 60 Pixley Industrial Parkway, Rochester, NY 14624

www.Cheshire AV.com / 585.325.4250 x 102
Facebook  Twitter  Youtube  Linkedin