Sponsorship News, Insight & Intelligence

Women in Sponsorship Networking Event - 4th March 24 - Don't Miss Out!

Our first networking evening of the year combines structured and informal networking with content and discussion. Join us as we talk sponsorship and create connections! Final Few Places Available - book by Clicking Here

Done Deals: What's Hot?

AEG Global Partnerships has secured new partnerships with IG Group, Bacardi and Volvo at its live events venues in Japan and Thailand, providing a new way to engage with hard-to-reach audience groups in the Asia Pacific region.


McVitie's are announced as proud new partners of ZSL. The partnership includes sponsorship of Penguin Beach at London Zoo, and will be accompanied by a nationwide on-pack promotion on all McVitie's Penguin biscuits. 


The All England Lawn Tennis & Croquet Club (AELTC) has announced that airline Emirates has become an official sponsor of the Wimbledon championships in a multi-year deal.


GivenGain have been confirmed as the Official Fundraising Partner for the Clearer Water Antrim Coast Half Marathon, and the Belfast 5km and Mile for the next three years.


GoCardless, the bank payment company, has renewed its commitment to be the official headline sponsorship for the annual JustGiving Awards

Upcoming Training Workshop- "Pitch Perfect" - 26th March 24

The art and science of creating an impactful proposal


Looking to curate the perfect sponsorship proposal? This half-day masterclass identifies how to build a proposal that looks the part and delivers impactful content to leave a lasting impression. We'll discuss what to say and how to say it, review programmes and tools to support the design/creation process, and undertake an assessment of your existing proposal(s). Ideal for those looking to create or revitalise existing materials! Tickets from £175.00 +VAT. Book Here


We also offer in-house training sessions, online classroom training, or On-Demand webinars. Click Here for more information

People News


Nathan Homer starts a new position as Commercial Director, Sports at Neom 


Harvey Taylor starts a new role as Head of Strategy & Consulting at Mongoose Sports & Entertainment.


Aidan Blakey is the new Corporate Partnerships Manager at the Royal Shakespeare Company (RSC)


Job Alert: Partnerships Manager,

The Victoria and Albert Museum Find Out More


Catherine Marr is Senior Corporate Partnerships Manager at the RSPB


Agency News & Insight


The UK Sponsorship Awards has announced the 2024 shortlist which can be viewed here


As it celebrates its 21st year in business, Glasgow-based creative agency Material has been officially certified B Corp


Global Street Art appoints Reg&Co and Rosendale Partnerships to source sponsors for London Mural Festival 2024. Read More


CSM announced as exclusive agency to lead on commercial partnerships for the Men In Blazers Media Network

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