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Happy Spring! As we jump into warmer weather, we've got plenty of news and many exciting projects on the horizon.
In our Cheshire on the Road section, we feature work we did at the Weston Dallas Stonebriar and at the Albany Capital Center.
In what is becoming an annual event that we look forward to, we welcomed 14 students from FLCC to our offices to introduce them to the world of live events. It's surprising how many students who focus on media studies have never thought about a career in AV and live events.
Incidentally, we are currently seeking experienced AV professionals, so if you know someone with the qualifications and interests listed below, please pass the listing on to them or apply with us by sending an email and resume to Jamie Cheshire.
Next, we recognize industry colleague Alicia Gazda who has kicked off a career move in a sports-minded direction.
And finally, we invite you to join us for ESSAE's 46th Annual Conference & Trade Show in June!
As always, we’re here to help with your next event. Simply contact Justin at 585-325-4250 or Justin@CheshireAV.com for a free consultation. We’d love to assist with your event needs!
| | On the Road with Cheshire | | |
This past February, we had the privilege of supporting the American Council of Engineering Companies of New York's (ACEC New York) Winter Conference 2025 at the Albany Capital Center.
As a cornerstone event in the industry, this annual conference brings together approximately 500 engineering professionals and exhibitors for insightful general sessions and specialized breakout tracks tailored to CFOs, business managers, emerging leaders, and HR professionals.
Beyond handling onsite AV support, Cheshire provided projection screens, a stage set, and LED uplighting.
We always appreciate the opportunity to partner with ACEC New York and are grateful for their 2025 "update" review on Google:
"Cheshire continues to be our preferred AV vendor for our conferences, including our recent 500-person Winter Conference. Their on-site teams are always highly skilled and a pleasure to work with. They made recommendations for the stage setup of a panel discussion that made it really stand out. We appreciate their attention to detail and drive to make our jobs easier while running a conference. Being able to fully trust the Cheshire team to deliver an outstanding result brings us all a great peace of mind. Thank you to our on-site team, Josh, Max and Tristan, as well as our account manager, Chuck! We look forward to continuing our work with Cheshire!"
One of our valued collaborators on this event was Jennifer Waterbury, shown above. We are thrilled to congratulate her on receiving the 2024 Communications/Public Relations Award from the Empire State Society of Association Executives, Inc. This well-earned recognition is a testament to her dedication and expertise. Congratulations, Jen!
| | QuidelOrtho at the Weston Dallas Stonebriar | | |
The Weston Dallas Stonebriar Golf Resort & Spa hosted QuidelOrtho's 2025 Field Service Meeting, bringing employees together to network, exchange best practices, gain insights, and celebrate the company’s achievements.
QuidelOrtho is a leader in diagnostic innovation, specializing in testing, tracking, and disease analysis across a wide range of health conditions. Its advanced products and services play a vital role in empowering clinicians and lab technicians, enhancing accuracy, efficiency, and patient care.
Beyond providing onsite support and equipment, this event marked one of the first showcases of Cheshire’s new curvable LED tiles to create a stage skirt. These dynamic displays created an immersive stage wrap, enhancing QuidelOrtho’s branding and messaging.
| | Cheshire AV Seeks Experienced Audio Visual Professionals | | |
Cheshire AV is looking to hire experienced AV Professionals. If you know of someone with strong AV skills, interests, and background, please share this post with them.
Summary of Role
The AV professional will set up and operate equipment such as microphones, speakers, video screens, projectors, lighting equipment, connecting wires and cables. Perform warehouse duties before and after events. This candidate must maintain a professional and presentable appearance and be capable of interacting with clients. The technician will work independently and with a team of techs to complete jobs per customer and CAV specifications.
To apply, send an email with resume to Jamie Cheshire at Jamie@CheshireAV.com
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Cheshire AV Hosts FLCC's Sound/Live Recording Class
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In an ongoing partnership with Finger Lakes Community College, we welcomed students from Bob Potter’s Sound Reinforcement/Live Recording Class to our offices on February 26 for a look into the world of live event production that was tailored to their career interests.
This visit provided students with a firsthand introduction to the range of career possibilities within the AV industry by Cheshire's staff. By exposing them to different facets of the field and facilitating connections with team members, Cheshire aims not only to inspire and support this next generation of AV professionals, but also to contribute to strengthening the audio-visual industry.
Click here for the full article and to view all the photos.
| | A Winning Move: Alicia Gazda Joins Pellucid Travel’s Team | | |
At Cheshire, we take great pride in building strong industry relationships. When a valued colleague embarks on a new opportunity, we celebrate their success. Such is the case for Alicia Gazda.
Alicia has stepped into an exciting new role as Business Development Manager at Pellucid Travel, bringing over 11 years of experience in the hotel industry and a wealth of expertise from her time as Convention Sales Manager at Visit Rochester. With a deep understanding of travel logistics and event planning, Alicia is eager to leverage her background to provide stress-free housing solutions that streamline the event planning process so organizations can focus on delivering a successful experience.
Pellucid Travel specializes in group travel, destination support, and event management, using innovative technology to create seamless experiences—all at no cost to the client. Whether it's coordinating large group travel, managing accommodations, or streamlining event logistics, Pellucid ensures every detail is expertly handled. Their tech-driven solutions provide real-time updates, efficient coordination, and personalized service. Active in 42 states and 80 cities, Pellucid operates over 2,000 events with a 98% retention rate nationwide and occasionally extends its services internationally. Guided by core values of trust, transparency, and making good things happen for others, Pellucid Travel delivers smooth, stress-free travel experiences while maintaining a commitment to exceptional service.
Click Here for the full article.
| | 18 Steps to Choose the Perfect Speaker for Your Event | |
One of your board members suggests someone she knows to keynote your next event, but they're outside your industry. Is it worth the risk inviting them to speak?
This article by the publication Keynote Speaker, outlines the 18 points to consider in determining whether that speaker might be a good fit for your event. Discover how such elements as thought leadership, actionable insights, and even personality can help shape your decision.
| |  | The Ultimate Guide for U.S. Conference Visa Requirements | |
With all the news about ICE and Homeland Security detentions and deportations, if you're holding a conference in which foreign attendees will be visiting, it's important that everyone coming is aware of the different types of Visas and paperwork required.
This document, published in January by Conference In USA, provides comprehensive guidance on these essential issues when traveling to the U.S.
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Interested in Working with Us?
We're growing, and we're always on the lookout for great AV freelancers, of all experience levels! If you think you have what it takes to be part of the Cheshire AV Team on a freelance basis, Sign Up Here!
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