|
Gen Z Is Dining Out More Than Any Generation
ResX Founders Built the App for the Plans That Change
Two friends turned a Friday-night favor into a peer-to-peer reservation marketplace with 100,000+ users and more than $1 million in revenue, just in time for the hardest stretch of the year to get a table
New York, NY – Gen Z is dining out more than any other generation. Bank of America card data shows their restaurant spending growing at nearly twice the rate of millennials, and they are the only generation spending more across every kind of restaurant. For this generation, the reservation is part of the night out: where you eat is something to post about, and a hard-to-get table is social currency. But Gen Z also makes plans the way they do everything else, in real time. Something better comes up, the group chat changes course, and suddenly they’re choosing between a cancellation fee and a no-show.
Mena Barakat and Sarah Goldring built a third option. ResX is a peer-to-peer app where New Yorkers pass along reservations they can’t use to people who want them. The table gets filled, the restaurant isn’t left with an empty seat, and nobody pays a fee. The two friends were working in finance when they launched ResX as an Instagram account in 2022. It now has more than 100,000 users across New York and London, and revenue has crossed $1 million.
ResX lists only tables that are sold out everywhere else, which makes its feed a live index of the hottest spots in New York. Some users open the app just to see....Read More
| 
