| SEPTEMBER 2026 | PARTNER NEWSLETTER |
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Telecom Insights.
Sales Opportunities.
Partner Updates. |
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Your Monthly Partner Update
| This month: copper replacement, hurricane-season failover, trusted calling, omnichannel messaging, toll-free opportunities, and partner incentives. |
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Industry Shift
Copper retirement is accelerating—are your customers ready?
In March 2026, the FCC voted to streamline copper retirement. Once a wire center is decommissioned, every POTS line on it goes dark—sometimes with as little as 90 days' notice.
The partner opportunity
Help customers transition legacy voice, fax, alarm, elevator, gate, and point-of-sale lines on a timeline that works for them. TouchTone offers multiple migration paths and matches each solution to the specific application—not the other way around.
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Business Continuity
There's No Good Time for Downtime.
Stay connected during outages with automatic 5G failover. With hurricane season in full swing, now's the time to make sure your customers' failover solution is actually in place—not just on the to-do list.
Internet downtime hits every business, regardless of size—lost revenue, stalled productivity, and a hit to reputation that outlasts the storm itself.
The partner opportunity
TouchTone's 5G failover solution gives business communications an automatic, cost-effective backup. If the primary connection drops, critical traffic reroutes to 5G instantly—no manual failover, no scramble.
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Plug-and-play router for fast deployment |
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99.99% network availability |
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Private or public connectivity—VPN options, including fully managed solutions available |
Storms pass. Downtime doesn't have to.
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Voice Trust
Turn Unknown Calls Into Trusted Connections.
When a call appears as spam, scam or unknown, customers are far less likely to answer—even when the call is legitimate. TouchTone provides two powerful ways to protect outbound calls, restore trust, and improve engagement.
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Phone Number Reputation Management continuously monitors number health, registers numbers across major carrier networks, and helps remediate improper spam or scam labels before they lead to missed calls and lost opportunities. |
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Branded Calling ID takes trust a step further by displaying your authenticated business name, logo, and reason for calling directly on supported devices—helping customers recognize who is calling before they answer. |
First, protect the reputation of the number. Then, make every call instantly recognizable.
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Call Trust
Why Are Legit Calls Getting Marked as Spam?
Protecting business phone numbers from negative call reputation
Legitimate business calls get flagged as spam, scam, or fraud more often than you realize—an average of 25% of a business's phone numbers are at risk for improper labeling. Once a number is mislabeled, call completion rates drop fast. The causes range from high call volume to reputation scoring carriers apply automatically, often without notice.
The partner opportunity
If a customer suspects their calls are being blocked or mislabeled, we've put together a whitepaper covering call labeling's impact on delivery, the difference between STIR/SHAKEN and reputational analytics, and how to protect a number's reputation before it costs you a customer.
Once a number is validated, TouchTone's Phone Number Reputation Management and Branded Calling ID can help keep it that way — more on that below.
For you: the full whitepaper. For your customers: a quick one-pager they can act on.
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Messaging That Keeps Business Moving
Every Channel on One Platform.
TouchTone's omnichannel messaging platform brings SMS, RCS, WhatsApp, email, voice, and live chat into one place—so businesses respond faster and never miss a conversation.
The partner opportunity
If a customer's running appointment reminders, service updates, and support through five different tools, this consolidates it into one. Same team, one dashboard, faster response times.
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Reach customers through their preferred channels |
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Support real-time, two-way conversations |
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Automate reminders, alerts and customer workflows |
One platform. Every channel. Nothing falls through the cracks.
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High Volume Voice Opportunities
We'll help you win the deal—and support it long after it closes.
Our engineering team builds inbound voice solutions that hold up under real call volume — contact centers, alarm monitoring, multi-location businesses, and other high-volume environments.
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✓ Low-latency call routing |
| ✓ Fast disaster recovery |
✓ Flexible routing controls |
| ✓ Carrier diversity |
✓ Engineering support |
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Catch Us on the Road
Upcoming Shows — Come Say Hi
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Disasters Expo Texas
Oct 14–15 | Houston, TX | Booth 538
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CANASA National Monitoring Station Symposium
Tuesday, Oct 20 | Toronto, ON, Canada
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CVx Expo
Nov 17–18 | Glendale, AZ | Booth 5016
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Fall into savings this September.
Earn more on the services your customers need right now — UCaaS, SIP, connectivity, POTS replacement, Phone Number Reputation Management, and more.
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Grow With TouchTone
Interested in becoming a TouchTone partner?
Expand your portfolio with voice, connectivity, cloud, messaging and legacy-replacement solutions—backed by responsive sales, engineering and partner support.
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Not Every Deal Fits in a Box.
Bring us what you've got. Our sales and engineering teams will help shape the right fit — voice, connectivity, cloud, messaging, or legacy migration.
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Partner Relations: 800-900-3668 | partners@touchtone.net
touchtone.net |
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