As we bid farewell to the last issue of EnRoute for the year 2023, we want to express our gratitude for your continued readership and support. The EnRoute team will be taking a brief hiatus and will eagerly return with fresh and insightful content on January 11, 2024. Wishing all TRALA members a joyful and safe holiday season!

TRALA's bi-weekly publication includes news and announcements from around the industry and updates from the Association. If you wish to have information included in a future edition of EnRoute, please send to tralasocialmedia@gmail.com.

Beginning January 1, 2024, all trucks operating in California will need proof of compliance with California Air Resources Board (CARB) regulations to continue to operating in the state. Vehicles must be registered in the Clean Truck Check database by December 31, 2023. FULL STORY

Canada can attain its ambitious goals to decarbonize medium- and heavy-duty trucks, but accomplishing this will necessitate the rapid implementation of charging infrastructure and a substantially higher level of investment that has been committed thus far. FULL STORY

Affinity Truck Center anticipates a robust 2023 for Class 8 truck deliveries, however the focus has shifted to survival strategies for the imminent treat of a market crash and new CARB regulations that pose a significant risk to all truck dealers. FULL STORY

As the enthusiasm around electric vehicles and zero-emission technology permeates the industry, it becomes imperative to navigate the practicalities and evaluate their role in fleet management. FULL STORY

J.J. Keller & Associates if now offering the new Live Regulatory Update Service which provides fleets with customized, interactive, virtual presentations from a J.J. Keller subject matter expert. FULL STORY

Thermo King and Eroad have partnered to share data in a move to improve fleet management. FULL STORY

Continental has added a valve cap sensor to its lineup of Digital Tire Monitoring products and services. FULL STORY

Rizon has received EPA certification and CARB Executive Orders for its Class 4 and 5 medium-duty electric trucks. FULL STORY

The freight industry faces uncertainty with market fluctuations affecting rates and prompting some carriers to exit. Industry stakeholders unanimously agree on the growing role of technology and AI in the coming year. FULL STORY

KARMAK partnered with the Carlinville Area Hospital and Clinics to host the "Warm up Our Kids" Clothing Drive to benefit local schoolchildren. The drive-through event was hosted at Karmak's headquarters. . .ADVANTAGE TRUCK GROUP will deliver thousands of meals across three states this holiday season as part of Haulin'4 Hunger donations. . .For the past 10 years, KENWORTH has been a major sponsor of the U.S. Capitol Christmas Tree program, supplying trucks to haul the special tree each holiday season. Kenworth recommended Werner to safely transport the 63-foot Norway Spruce from its harvest site in West Virginia to the West Lawn of the U.S. Capitol Building in Washington D.C.

JOE BURKE is the new vice president of Goodyear Tire & Rubber Co.'s North America commercial tire business, he replaces DAVE BEASLEY who retired after 40 years with Goodyear. . .Premier Truck Rental has announced that KELLY GENZLINGER has joined the leadership team as Chief Information Officer. . .GREG DICKMAN has been hired by Great Dane as the executive vice-president of strategy.

Class 8 preliminary net orders for November came in at 36,750 units, which is 32% higher than October and up 25% year-over-year according to preliminary data compiled by FTR. FULL STORY

Rush Enterprises shares their trucking outlook for 2024, focusing on equipment orders, technology, and predictive maintenance. FULL STORY

In 2024, the Class 8 truck market is poised for a shift away from pandemic-driven dynamics, entering a phase of relatively normalcy characterized by bottom-of-cycle freight demand and a stable consumer goods inventory environment. FULL STORY

MARK YOUR CALENDARS!

April 14-17, 2024

TRALA 2024 ANNUAL MEETING

Join us in the vibrant city of Scottsdale, Arizona from April 14th to 17th, as we host TRALA's 45th Annual Meeting and Tech Expo. This event promises an exciting opportunity for industry professionals to come together and explore the latest innovations in technology and transportation. Registration is now open, allowing you to secure your spot at this exceptional gathering of renting and leasing professionals. Check out meeting website for answers to all your meeting-related questions, https://cvent.me/z73mO2.

Questions? Contact TRALA's Shannon Davison or Jennylynne Shay.

Truck Renting and Leasing Association | (703) 299-9120 | www.trala.org