SC African- American

Tourism Conference


September 25-26, 2026

 

Theme: Culture. Commerce. Community.

Building Wealth and Preserving Heritage Through Tourism



The South Carolina African-American Tourism Conference is the state's premier gathering dedicated to growing African-American heritage tourism as a driver of economic development, entrepreneurship, and historic preservation. Tourism professionals, business owners, artists, historians, educators, destination marketers, and community leaders will come together to explore innovative ways to transform culture into sustainable economic opportunity.


Through inspiring speakers, interactive workshops, networking, and the Black Tourism Shark Tank, attendees will gain practical strategies to develop authentic tourism experiences, strengthen local economies, preserve cultural heritage, and build generational wealth. Join us as we celebrate the power of culture to create thriving communities and shape the future of tourism in South Carolina.


Special Discounts for Students & SC African- American Tourism Council Members: Contact Renee McDaniel-Newkirk for more info @ anishamcdaniel9@gmail.com

Meet The Speakers

 

Al Miller

Tour Company Owner, Sights & Insight Tours

Rochelle Riley

Marketing & Promotions Consultant

Donna Davis

AI Technology in Business Expert

Sessions

 
 

Beatty Center, Room TBD

TELLING OUR STORIES

Friday, September 25th at 1 PM


This opening session will feature information on becoming a tour guide in Charleston, and first hand experiences about being an African- American Tour Guide in the Holy City.


Following Session there will be a tour- Limited Seating

 
 

Beatty Center, Room TBD

Beyond Tourism: Building Black Wealth Through Culture

Saturday, September 26th at 9:30 AM


Explore how African-American communities can use tourism to create businesses, preserve land, support artists, grow intergenerational wealth, and influence economic development in underserved & vulnerable communities.

 
 

Beatty Center, Room TBD

AI For Tourism Entrepreneurs

Saturday, September 26th at 10:45 AM


Hands-on workshop using AI for social media, itineraries, blogs, newsletters, and customer service.

Facebook      X      Instagram